Submit form for lead creation
<!DOCTYPE html>
<html>
<head>
<title>Munchkinv2 Test HTML Page</title>
<script src="https://assets.adobedtm.com/d246b85eedbc/fd64ac9d7652/launch-d4b0c14fb624-development.min.js" async></script>
<script type="text/javascript">
(function() {
var didInit = false;
function initMunchkin() {
if(didInit === false) {
didInit = true;
Munchkin.init('789-BOS-153');
}
}
var s = document.createElement('script');
s.type = 'text/javascript';
s.async = true;
s.src = '//munchkin.marketo.net/munchkin.js';
s.onreadystatechange = function() {
if (this.readyState == 'complete' || this.readyState == 'loaded') {
initMunchkin();
}
};
s.onload = initMunchkin;
document.getElementsByTagName('head')[0].appendChild(s);
})();
</script>
</head>
<body>Munchkinv2 Test HTML Page
<p>
Viewing this page results in a visitWebPage for the current/new cookie. Clicking the link below
will result in a clickLink for the same cookie. Note that the munchkinId used by this page is
hardcoded into the Munchkin.init function near the top. Change as needed. Also, configurable
preferences are supplied to the same init function, such as wsInfo, anonymizeIP, and cookieAnon.
</p>
<a href="https://www.google.com/" target="_blank">Google</a>
<br>
<a href="http://<<LANDINGPAGE>>/lp/<<munchkinId>>/TestMV2LPOriginalReferrer.html" target="_blank">MarketoLP</a>
<br>
<a href="http://www.demo-clicklink.com/" onclick="testClickLink(); return false;">MunchkinClickLink</a>
<br>
<a href="http://www.demo-visitwebpage.com/" onclick="testVisitWebPage(); return false;">MunchkinVisitWebPage</a>
<br>
<p>
<p>
Submit the following form to associate your cookied session with the known lead identified by email.
Note that the subscription's
munchkin apiKey are hardcoded into this HTML page, so you must edit this for different subs.
The apiKey must match the one entered on the customer's admin page for munchkin.
Also, if you wish to test munchkin.js behavior for non-default workspace, you must alter the Munchkin.init
in this HTML as well to set the appropriate wsInfo.
</p>
<p id="target">
Test sequence is as follows:
<ol>
<li>Open Chrome Developer Tools</li>
<li>Clear _mkto_trk cookie for domain in which you are serving this page.</li>
<li>Hit this page using your browser (Network tab will show a call to visitWebPage endpoint).</li>
<li>Verify that a new anonymous lead has been created in mkt_person and that mkt_token_person_rel has a cookie referring to this anonymous lead. Note the cookie string.</li>
<li>Pick a known lead to use and note the known lead's id, email address, and lead_partition_id (from mkt_lead_interest where is_lead_primary=1)</li>
<li>Enter the email address of the known lead and click Submit</li>
<li>Verify in Developer Tools - Network tab that associateLead was called successfully.</li>
<li>Look up the cookie again in mkt_token_person_rel - the lead_person_id should now be the known lead id.</li>
<li>The known lead lead_partition_id should not have changed.</li>
</ol>
</p>
<br>
<form>
Email:<br>
<input id="email" type="text" name="email"><br>
<input type="button" value="Submit" onclick="callAssociateLead();">
</form>
<script src="//789-BOS-153.mktoweb.com/js/forms2/js/forms2.min.js"></script> <form id="mktoForm_76"></form> <script>MktoForms2.loadForm("//789-BOS-153.mktoweb.com", "789-BOS-153", 76);</script>
<div id="lpeCDiv_1063" class="lpeCElement Improve_your_B2B_marketing_impactrelcanonical_hrefhttpsbusinessadobec"><span class="lpContentsItem richTextSpan"><div>
<table class="line-wrap" style="color: #000000; font-style: normal; font-variant-ligatures: normal; font-variant-caps: normal; font-weight: 400; letter-spacing: normal; orphans: 2; text-align: start; text-transform: none; widows: 2; word-spacing: 0px; -webkit-text-stroke-width: 0px; text-decoration-thickness: initial; text-decoration-style: initial; text-decoration-color: initial;">
<tbody>
<tr>
<td class="line-number" value="1"></td>
<td class="line-content"><span class="html-doctype"><!DOCTYPE html></span></td>
</tr>
<tr>
<td class="line-number" value="2"></td>
<td class="line-content"><span class="html-tag"><html></span></td>
</tr>
<tr>
<td class="line-number" value="3"></td>
<td class="line-content"><span class="html-tag"><head></span></td>
</tr>
<tr>
<td class="line-number" value="4"></td>
<td class="line-content"><span class="html-tag"><title></span>Adobe Experience Platform | Data Platform Services<span class="html-tag"></title></span></td>
</tr>
<tr>
<td class="line-number" value="5"></td>
<td class="line-content"><span class="html-tag"><link <span class="html-attribute-name">rel</span>="<span class="html-attribute-value">canonical</span>" <span class="html-attribute-name">href</span>="<a class="html-attribute-value html-resource-link" target="_blank" href="https://business.adobe.com/products/experience-platform/adobe-experience-platform.html" rel="noreferrer noopener">https://business.adobe.com/products/experience-platform/adobe-experience-platform.html</a>"></span></td>
</tr>
<tr>
<td class="line-number" value="6"></td>
<td class="line-content"><span class="html-tag"><meta <span class="html-attribute-name">name</span>="<span class="html-attribute-value">description</span>" <span class="html-attribute-name">content</span>="<span class="html-attribute-value">Adobe Experience Platform helps you deliver the right customer experience every time with AI-driven insights. See how you can scale personalization with AEP.</span>"></span></td>
</tr>
<tr>
<td class="line-number" value="7"></td>
<td class="line-content"><span class="html-tag"><meta <span class="html-attribute-name">name</span>="<span class="html-attribute-value">keywords</span>" <span class="html-attribute-name">content</span>="<span class="html-attribute-value">Product, Adobe Experience Platform, Marketing, Product Page, Experience Platform, IT, Data Foundation</span>"></span></td>
</tr>
<tr>
<td class="line-number" value="8"></td>
<td class="line-content"><span class="html-tag"><meta <span class="html-attribute-name">property</span>="<span class="html-attribute-value">og:title</span>" <span class="html-attribute-name">content</span>="<span class="html-attribute-value">Adobe Experience Platform | Data Platform Services</span>"></span></td>
</tr>
<tr>
<td class="line-number" value="9"></td>
<td class="line-content"><span class="html-tag"><meta <span class="html-attribute-name">property</span>="<span class="html-attribute-value">og:description</span>" <span class="html-attribute-name">content</span>="<span class="html-attribute-value">Adobe Experience Platform helps you deliver the right customer experience every time with AI-driven insights. See how you can scale personalization with AEP.</span>"></span></td>
</tr>
<tr>
<td class="line-number" value="10"></td>
<td class="line-content"><span class="html-tag"><meta <span class="html-attribute-name">property</span>="<span class="html-attribute-value">og:image</span>" <span class="html-attribute-name">content</span>="<span class="html-attribute-value">https://business.adobe.com/products/experience-platform/media_16161e89fd3c501c3b2d6868320426439afa569e9.jpeg?width=1200&#x26;format=pjpg&#x26;optimize=medium</span>"></span></td>
</tr>
<tr>
<td class="line-number" value="11"></td>
<td class="line-content"><span class="html-tag"><meta <span class="html-attribute-name">property</span>="<span class="html-attribute-value">og:image:secure_url</span>" <span class="html-attribute-name">content</span>="<span class="html-attribute-value">https://business.adobe.com/products/experience-platform/media_16161e89fd3c501c3b2d6868320426439afa569e9.jpeg?width=1200&#x26;format=pjpg&#x26;optimize=medium</span>"></span></td>
</tr>
<tr>
<td class="line-number" value="12"></td>
<td class="line-content"><span class="html-tag"><meta <span class="html-attribute-name">property</span>="<span class="html-attribute-value">og:image:alt</span>" <span class="html-attribute-name">content</span>="<span class="html-attribute-value">Man using products built on Adobe Experience Platform to deliver personalized experiences at scale.</span>"></span></td>
</tr>
<tr>
<td class="line-number" value="13"></td>
<td class="line-content"><span class="html-tag"><meta <span class="html-attribute-name">name</span>="<span class="html-attribute-value">twitter:card</span>" <span class="html-attribute-name">content</span>="<span class="html-attribute-value">summary_large_image</span>"></span></td>
</tr>
<tr>
<td class="line-number" value="14"></td>
<td class="line-content"><span class="html-tag"><meta <span class="html-attribute-name">name</span>="<span class="html-attribute-value">twitter:title</span>" <span class="html-attribute-name">content</span>="<span class="html-attribute-value">Adobe Experience Platform | Data Platform Services</span>"></span></td>
</tr>
<tr>
<td class="line-number" value="15"></td>
<td class="line-content"><span class="html-tag"><meta <span class="html-attribute-name">name</span>="<span class="html-attribute-value">twitter:description</span>" <span class="html-attribute-name">content</span>="<span class="html-attribute-value">Adobe Experience Platform helps you deliver the right customer experience every time with AI-driven insights. See how you can scale personalization with AEP.</span>"></span></td>
</tr>
<tr>
<td class="line-number" value="16"></td>
<td class="line-content"><span class="html-tag"><meta <span class="html-attribute-name">name</span>="<span class="html-attribute-value">twitter:image</span>" <span class="html-attribute-name">content</span>="<span class="html-attribute-value">https://business.adobe.com/products/experience-platform/media_16161e89fd3c501c3b2d6868320426439afa569e9.jpeg?width=1200&#x26;format=pjpg&#x26;optimize=medium</span>"></span></td>
</tr>
<tr>
<td class="line-number" value="17"></td>
<td class="line-content"><span class="html-tag"><meta <span class="html-attribute-name">name</span>="<span class="html-attribute-value">target</span>" <span class="html-attribute-name">content</span>="<span class="html-attribute-value">postLCP</span>"></span></td>
</tr>
<tr>
<td class="line-number" value="18"></td>
<td class="line-content"><span class="html-tag"><meta <span class="html-attribute-name">name</span>="<span class="html-attribute-value">gnav-source</span>" <span class="html-attribute-name">content</span>="<span class="html-attribute-value">https://main--bacom--adobecom.hlx.page/gnav/localnav-experience-platform</span>"></span></td>
</tr>
<tr>
<td class="line-number" value="19"></td>
<td class="line-content"><span class="html-tag"><meta <span class="html-attribute-name">name</span>="<span class="html-attribute-value">footer-promo-tag</span>" <span class="html-attribute-name">content</span>="<span class="html-attribute-value">empty</span>"></span></td>
</tr>
<tr>
<td class="line-number" value="20"></td>
<td class="line-content"><span class="html-tag"><meta <span class="html-attribute-name">name</span>="<span class="html-attribute-value">header</span>" <span class="html-attribute-name">content</span>="<span class="html-attribute-value">global-navigation</span>"></span></td>
</tr>
<tr>
<td class="line-number" value="21"></td>
<td class="line-content"><span class="html-tag"><meta <span class="html-attribute-name">name</span>="<span class="html-attribute-value">footer</span>" <span class="html-attribute-name">content</span>="<span class="html-attribute-value">global-footer</span>"></span></td>
</tr>
<tr>
<td class="line-number" value="22"></td>
<td class="line-content"><span class="html-tag"><meta <span class="html-attribute-name">name</span>="<span class="html-attribute-value">mobile-gnav-v2</span>" <span class="html-attribute-name">content</span>="<span class="html-attribute-value">off</span>"></span></td>
</tr>
<tr>
<td class="line-number" value="23"></td>
<td class="line-content"><span class="html-tag"><meta <span class="html-attribute-name">name</span>="<span class="html-attribute-value">pageperf</span>" <span class="html-attribute-name">content</span>="<span class="html-attribute-value">on</span>"></span></td>
</tr>
<tr>
<td class="line-number" value="24"></td>
<td class="line-content"><span class="html-tag"><meta <span class="html-attribute-name">name</span>="<span class="html-attribute-value">pageperf-rate</span>" <span class="html-attribute-name">content</span>="<span class="html-attribute-value">50</span>"></span></td>
</tr>
<tr>
<td class="line-number" value="25"></td>
<td class="line-content"><span class="html-tag"><meta <span class="html-attribute-name">name</span>="<span class="html-attribute-value">serp-content-type</span>" <span class="html-attribute-name">content</span>="<span class="html-attribute-value">product</span>"></span></td>
</tr>
<tr>
<td class="line-number" value="26"></td>
<td class="line-content"><span class="html-tag"><meta <span class="html-attribute-name">name</span>="<span class="html-attribute-value">publishdate</span>" <span class="html-attribute-name">content</span>="<span class="html-attribute-value">2023-06-06</span>"></span></td>
</tr>
<tr>
<td class="line-number" value="27"></td>
<td class="line-content"><span class="html-tag"><meta <span class="html-attribute-name">name</span>="<span class="html-attribute-value">primaryproductname</span>" <span class="html-attribute-name">content</span>="<span class="html-attribute-value">Experience Platform</span>"></span></td>
</tr>
<tr>
<td class="line-number" value="28"></td>
<td class="line-content"><span class="html-tag"><meta <span class="html-attribute-name">name</span>="<span class="html-attribute-value">viewport</span>" <span class="html-attribute-name">content</span>="<span class="html-attribute-value">width=device-width, initial-scale=1</span>"></span></td>
</tr>
<tr>
<td class="line-number" value="29"></td>
<td class="line-content"><span class="html-tag"><link <span class="html-attribute-name">rel</span>="<span class="html-attribute-value">preload</span>" <span class="html-attribute-name">href</span>="<a class="html-attribute-value html-resource-link" target="_blank" href="https://business.adobe.com/styles/styles.css" rel="noreferrer noopener">/styles/styles.css</a>" <span class="html-attribute-name">as</span>="<span class="html-attribute-value">style</span>"></span></td>
</tr>
<tr>
<td class="line-number" value="30"></td>
<td class="line-content"><span class="html-tag"><script></span></td>
</tr>
<tr>
<td class="line-number" value="31"></td>
<td class="line-content">const libs = (() => {</td>
</tr>
<tr>
<td class="line-number" value="32"></td>
<td class="line-content">const { hostname, search } = window.location;</td>
</tr>
<tr>
<td class="line-number" value="33"></td>
<td class="line-content">if (!['.hlx.', '.aem.', '.stage.', 'local'].some((i) => hostname.includes(i))) return '/libs';</td>
</tr>
<tr>
<td class="line-number" value="34"></td>
<td class="line-content">const branch = new URLSearchParams(search).get('milolibs') || 'main';</td>
</tr>
<tr>
<td class="line-number" value="35"></td>
<td class="line-content">if (branch === 'local') return 'http://localhost:6456/libs';</td>
</tr>
<tr>
<td class="line-number" value="36"></td>
<td class="line-content">return branch.includes('--') ? `https://${branch}.aem.live/libs` : `https://${branch}--milo--adobecom.aem.live/libs`;</td>
</tr>
<tr>
<td class="line-number" value="37"></td>
<td class="line-content">})();</td>
</tr>
<tr>
<td class="line-number" value="38"></td>
<td class="line-content"><br></td>
</tr>
<tr>
<td class="line-number" value="39"></td>
<td class="line-content">const miloStyles = document.createElement('link');</td>
</tr>
<tr>
<td class="line-number" value="40"></td>
<td class="line-content">const miloUtils = document.createElement('link');</td>
</tr>
<tr>
<td class="line-number" value="41"></td>
<td class="line-content">const miloDecorate = document.createElement('link');</td>
</tr>
<tr>
<td class="line-number" value="42"></td>
<td class="line-content"><br></td>
</tr>
<tr>
<td class="line-number" value="43"></td>
<td class="line-content">miloStyles.setAttribute('as', 'style');</td>
</tr>
<tr>
<td class="line-number" value="44"></td>
<td class="line-content">miloStyles.setAttribute('href', `${libs}/styles/styles.css`);</td>
</tr>
<tr>
<td class="line-number" value="45"></td>
<td class="line-content"><br></td>
</tr>
<tr>
<td class="line-number" value="46"></td>
<td class="line-content">[miloUtils, miloDecorate].forEach((tag) => {</td>
</tr>
<tr>
<td class="line-number" value="47"></td>
<td class="line-content">tag.setAttribute('crossorigin', 'true');</td>
</tr>
<tr>
<td class="line-number" value="48"></td>
<td class="line-content">tag.setAttribute('as', 'script');</td>
</tr>
<tr>
<td class="line-number" value="49"></td>
<td class="line-content">})</td>
</tr>
<tr>
<td class="line-number" value="50"></td>
<td class="line-content"><br></td>
</tr>
<tr>
<td class="line-number" value="51"></td>
<td class="line-content">miloUtils.setAttribute('href', `${libs}/utils/utils.js`);</td>
</tr>
<tr>
<td class="line-number" value="52"></td>
<td class="line-content">miloDecorate.setAttribute('href', `${libs}/utils/decorate.js`);</td>
</tr>
<tr>
<td class="line-number" value="53"></td>
<td class="line-content"><br></td>
</tr>
<tr>
<td class="line-number" value="54"></td>
<td class="line-content">[miloStyles, miloUtils, miloDecorate].forEach((tag) => tag.setAttribute('rel', 'preload'));</td>
</tr>
<tr>
<td class="line-number" value="55"></td>
<td class="line-content">document.head.append(miloStyles, miloUtils, miloDecorate);</td>
</tr>
<tr>
<td class="line-number" value="56"></td>
<td class="line-content"><span class="html-tag"></script></span></td>
</tr>
<tr>
<td class="line-number" value="57"></td>
<td class="line-content"><span class="html-tag"><script <span class="html-attribute-name">src</span>="<a class="html-attribute-value html-resource-link" target="_blank" href="https://business.adobe.com/scripts/scripts.js" rel="noreferrer noopener">/scripts/scripts.js</a>" <span class="html-attribute-name">type</span>="<span class="html-attribute-value">module</span>"></span><span class="html-tag"></script></span></td>
</tr>
<tr>
<td class="line-number" value="58"></td>
<td class="line-content"><span class="html-tag"><style></span>body { display: none; }<span class="html-tag"></style></span></td>
</tr>
<tr>
<td class="line-number" value="59"></td>
<td class="line-content"><span class="html-tag"><link <span class="html-attribute-name">rel</span>="<span class="html-attribute-value">icon</span>" <span class="html-attribute-name">href</span>="<a class="html-attribute-value html-resource-link" target="_blank" href="data:," rel="noreferrer noopener">data:,</a>"></span></td>
</tr>
<tr>
<td class="line-number" value="60"></td>
<td class="line-content"><span class="html-tag"></head></span></td>
</tr>
<tr>
<td class="line-number" value="61"></td>
<td class="line-content"><span class="html-tag"><body></span></td>
</tr>
<tr>
<td class="line-number" value="62"></td>
<td class="line-content"><span class="html-tag"><header></span><span class="html-tag"></header></span></td>
</tr>
<tr>
<td class="line-number" value="63"></td>
<td class="line-content"><span class="html-tag"><main></span></td>
</tr>
<tr>
<td class="line-number" value="64"></td>
<td class="line-content"><span class="html-tag"><div></span></td>
</tr>
<tr>
<td class="line-number" value="65"></td>
<td class="line-content"><span class="html-tag"><div <span class="html-attribute-name">class</span>="<span class="html-attribute-value">breadcrumbs</span>"></span></td>
</tr>
<tr>
<td class="line-number" value="66"></td>
<td class="line-content"><span class="html-tag"><div></span></td>
</tr>
<tr>
<td class="line-number" value="67"></td>
<td class="line-content"><span class="html-tag"><div></span></td>
</tr>
<tr>
<td class="line-number" value="68"></td>
<td class="line-content"><span class="html-tag"><ul></span></td>
</tr>
<tr>
<td class="line-number" value="69"></td>
<td class="line-content"><span class="html-tag"><li></span><span class="html-tag"><a <span class="html-attribute-name">href</span>="<a class="html-attribute-value html-external-link" target="_blank" href="https://business.adobe.com/" rel="noreferrer noopener">https://business.adobe.com/</a>"></span>Home<span class="html-tag"></a></span><span class="html-tag"></li></span></td>
</tr>
<tr>
<td class="line-number" value="70"></td>
<td class="line-content"><span class="html-tag"><li></span><span class="html-tag"><a <span class="html-attribute-name">href</span>="<a class="html-attribute-value html-external-link" target="_blank" href="https://business.adobe.com/products/adobe-experience-cloud-products" rel="noreferrer noopener">https://business.adobe.com/products/adobe-experience-cloud-products</a>"></span>Products<span class="html-tag"></a></span><span class="html-tag"></li></span></td>
</tr>
<tr>
<td class="line-number" value="71"></td>
<td class="line-content"><span class="html-tag"><li></span>Adobe Experience Platform<span class="html-tag"></li></span></td>
</tr>
<tr>
<td class="line-number" value="72"></td>
<td class="line-content"><span class="html-tag"></ul></span></td>
</tr>
<tr>
<td class="line-number" value="73"></td>
<td class="line-content"><span class="html-tag"></div></span></td>
</tr>
<tr>
<td class="line-number" value="74"></td>
<td class="line-content"><span class="html-tag"></div></span></td>
</tr>
<tr>
<td class="line-number" value="75"></td>
<td class="line-content"><span class="html-tag"></div></span></td>
</tr>
<tr>
<td class="line-number" value="76"></td>
<td class="line-content"><span class="html-tag"><div <span class="html-attribute-name">class</span>="<span class="html-attribute-value">marquee split light static-links</span>"></span></td>
</tr>
<tr>
<td class="line-number" value="77"></td>
<td class="line-content"><span class="html-tag"><div></span></td>
</tr>
<tr>
<td class="line-number" value="78"></td>
<td class="line-content"><span class="html-tag"><div <span class="html-attribute-name">data-valign</span>="<span class="html-attribute-value">middle</span>"></span>linear-gradient(56deg, rgba(237,146,68,1) 9%, rgba(245,188,83,1) 71%)<span class="html-tag"></div></span></td>
</tr>
<tr>
<td class="line-number" value="79"></td>
<td class="line-content"><span class="html-tag"></div></span></td>
</tr>
<tr>
<td class="line-number" value="80"></td>
<td class="line-content"><span class="html-tag"><div></span></td>
</tr>
<tr>
<td class="line-number" value="81"></td>
<td class="line-content"><span class="html-tag"><div <span class="html-attribute-name">data-valign</span>="<span class="html-attribute-value">middle</span>"></span></td>
</tr>
<tr>
<td class="line-number" value="82"></td>
<td class="line-content"><span class="html-tag"><h1 <span class="html-attribute-name">id</span>="<span class="html-attribute-value">adobe-experience-platform</span>"></span>ADOBE EXPERIENCE PLATFORM<span class="html-tag"></h1></span></td>
</tr>
<tr>
<td class="line-number" value="83"></td>
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<td class="line-content"><span class="html-tag"><p></span>Delivering personalized experiences at scale requires a centralized and connected data foundation. Adobe Experience Platform is that foundation, and it’s powering the next generation of customer experiences.<span class="html-tag"></p></span></td>
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<td class="line-content"><span class="html-tag"><p></span><span class="html-tag"><em></span><span class="html-tag"><a <span class="html-attribute-name">href</span>="<a class="html-attribute-value html-external-link" target="_blank" href="https://business.adobe.com/fragments/products/modal/videos/experience-platform/adobe-experience-platform/exp-platform-video#watch-video" rel="noreferrer noopener">/fragments/products/modal/videos/experience-platform/adobe-experience-platform/exp-platform-video#watch-video</a>"></span><span class="html-tag"><span <span class="html-attribute-name">class</span>="<span class="html-attribute-value">icon icon-play</span>"></span><span class="html-tag"></span></span>Watch overview | Watch overview video about Adobe Experience Platform<span class="html-tag"></a></span><span class="html-tag"></em></span> <span class="html-tag"><a <span class="html-attribute-name">href</span>="<a class="html-attribute-value html-external-link" target="_blank" href="https://business.adobe.com/request-consultation/experience-cloud" rel="noreferrer noopener">/request-consultation/experience-cloud</a>"></span>Request a demo | Request a demo about Adobe Experience Platform<span class="html-tag"></a></span><span class="html-tag"></p></span></td>
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<td class="line-content"><span class="html-tag"><div <span class="html-attribute-name">data-valign</span>="<span class="html-attribute-value">middle</span>"></span></td>
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<td class="line-number" value="110"></td>
<td class="line-content"><span class="html-tag"><h2 <span class="html-attribute-name">id</span>="<span class="html-attribute-value">experience-platform-underpins-some-of-the-newest-capabilities-across-adobe-products</span>"></span>Experience Platform underpins some of the newest capabilities across Adobe products.<span class="html-tag"></h2></span></td>
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<td class="line-content"><span class="html-tag"><ul></span></td>
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<td class="line-number" value="112"></td>
<td class="line-content"><span class="html-tag"><li></span>A conversational AI Assistant natively connected to your data in Experience Platform to help you access insights and perform tasks faster. AI Assistant can also be used directly within Real-time CDP, Journey Optimizer, Journey Optimizer – B2B Edition, Customer Journey Analytics and Workfront.<span class="html-tag"></li></span></td>
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<td class="line-number" value="113"></td>
<td class="line-content"><span class="html-tag"><li></span>Save time with use-case playbooks, a library of actionable use cases, visualizations, and ready-to-go implementation assets within Experience platform and across Adobe Real-time CDP and Journey Optimizer<span class="html-tag"></li></span></td>
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<td class="line-number" value="114"></td>
<td class="line-content"><span class="html-tag"><li></span>A unified metric framework across Experience Platform, Real-time CDP, Journey Optimizer and Customer Journey Analytics lets you experiment with content and audiences at scale and measure outcomes consistently.<span class="html-tag"></li></span></td>
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<td class="line-number" value="115"></td>
<td class="line-content"><span class="html-tag"></ul></span></td>
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<td class="line-number" value="116"></td>
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<td class="line-content"><span class="html-tag"><div <span class="html-attribute-name">class</span>="<span class="html-attribute-value">text full-width</span>"></span></td>
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<td class="line-content"><span class="html-tag"><h2 <span class="html-attribute-name">id</span>="<span class="html-attribute-value">powerful-products-built-on-adobe-experience-platform</span>"></span>Powerful products built on Adobe Experience Platform.<span class="html-tag"></h2></span></td>
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<td class="line-content"><span class="html-tag"><p></span>Adobe has taken customer experience innovation one step further by rolling out a set of applications built natively on Experience Platform, providing you best-in-class tools for insights, engagement, audience creation and activation, omnichannel customer journey analysis, and journey optimization.<span class="html-tag"></p></span></td>
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<td class="line-number" value="139"></td>
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<td class="line-content"><span class="html-tag"><h3 <span class="html-attribute-name">id</span>="<span class="html-attribute-value">adobe-real-time-cdp</span>"></span>Adobe Real-Time CDP<span class="html-tag"></h3></span></td>
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<td class="line-content"><span class="html-tag"><ul></span></td>
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<td class="line-content"><span class="html-tag"><li></span>Collect B2C and B2B data from across systems, unify into real-time profiles, and create audiences that are ready for any channel.<span class="html-tag"></li></span></td>
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<td class="line-number" value="143"></td>
<td class="line-content"><span class="html-tag"><li></span>Real-Time CDP Collaboration lets marketers and publishers identify and reach high-value audiences though data collaboration, without relying on third-party cookies.<span class="html-tag"></li></span></td>
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<td class="line-number" value="144"></td>
<td class="line-content"><span class="html-tag"><li></span>Federated Audience Composition lets you use profile data from warehouse partners to enrich your audiences and minimize data copy.<span class="html-tag"></li></span></td>
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<td class="line-content"><span class="html-tag"></ul></span></td>
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<td class="line-content"><span class="html-tag"><p></span><span class="html-tag"><em></span><span class="html-tag"><a <span class="html-attribute-name">href</span>="<a class="html-attribute-value html-external-link" target="_blank" href="https://business.adobe.com/products/real-time-customer-data-platform/RTCDP.html" rel="noreferrer noopener">https://business.adobe.com/products/real-time-customer-data-platform/RTCDP.html</a>"></span>Learn more | Learn more about Adobe Real Time CDP<span class="html-tag"></a></span><span class="html-tag"></em></span><span class="html-tag"></p></span></td>
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<td class="line-number" value="155"></td>
<td class="line-content"><span class="html-tag"><source <span class="html-attribute-name">type</span>="<span class="html-attribute-value">image/webp</span>" <span class="html-attribute-name">srcset</span>="<a class="html-attribute-value html-resource-link" target="_blank" href="https://business.adobe.com/products/experience-platform/media_140add34fbb9f630257b6079c359f93bcd2794859.png?width=750&#x26;format=webply&#x26;optimize=medium" rel="noreferrer noopener">./media_140add34fbb9f630257b6079c359f93bcd2794859.png?width=750&#x26;format=webply&#x26;optimize=medium</a>"></span></td>
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<tr>
<td class="line-number" value="156"></td>
<td class="line-content"><span class="html-tag"><source <span class="html-attribute-name">type</span>="<span class="html-attribute-value">image/png</span>" <span class="html-attribute-name">srcset</span>="<a class="html-attribute-value html-resource-link" target="_blank" href="https://business.adobe.com/products/experience-platform/media_140add34fbb9f630257b6079c359f93bcd2794859.png?width=2000&#x26;format=png&#x26;optimize=medium" rel="noreferrer noopener">./media_140add34fbb9f630257b6079c359f93bcd2794859.png?width=2000&#x26;format=png&#x26;optimize=medium</a>" <span class="html-attribute-name">media</span>="<span class="html-attribute-value">(min-width: 600px)</span>"></span></td>
</tr>
<tr>
<td class="line-number" value="157"></td>
<td class="line-content"><span class="html-tag"><img <span class="html-attribute-name">loading</span>="<span class="html-attribute-value">lazy</span>" <span class="html-attribute-name">alt</span>="" <span class="html-attribute-name">src</span>="<a class="html-attribute-value html-resource-link" target="_blank" href="https://business.adobe.com/products/experience-platform/media_140add34fbb9f630257b6079c359f93bcd2794859.png?width=750&format=png&optimize=medium" rel="noreferrer noopener">./media_140add34fbb9f630257b6079c359f93bcd2794859.png?width=750&#x26;format=png&#x26;optimize=medium</a>" <span class="html-attribute-name">width</span>="<span class="html-attribute-value">756</span>" <span class="html-attribute-name">height</span>="<span class="html-attribute-value">426</span>"></span></td>
</tr>
<tr>
<td class="line-number" value="158"></td>
<td class="line-content"><span class="html-tag"></picture></span></td>
</tr>
<tr>
<td class="line-number" value="159"></td>
<td class="line-content"><span class="html-tag"></div></span></td>
</tr>
<tr>
<td class="line-number" value="160"></td>
<td class="line-content"><span class="html-tag"><div <span class="html-attribute-name">data-valign</span>="<span class="html-attribute-value">middle</span>"></span></td>
</tr>
<tr>
<td class="line-number" value="161"></td>
<td class="line-content"><span class="html-tag"><h3 <span class="html-attribute-name">id</span>="<span class="html-attribute-value">adobe-customer-journey-analytics</span>"></span>Adobe Customer Journey Analytics<span class="html-tag"></h3></span></td>
</tr>
<tr>
<td class="line-number" value="162"></td>
<td class="line-content"><span class="html-tag"><ul></span></td>
</tr>
<tr>
<td class="line-number" value="163"></td>
<td class="line-content"><span class="html-tag"><li></span>Connect every customer touchpoint and visually explore comprehensive journeys in real time.<span class="html-tag"></li></span></td>
</tr>
<tr>
<td class="line-number" value="164"></td>
<td class="line-content"><span class="html-tag"><li></span>Content analytics lets you measure asset performance across channels and down to the attribute level (color, background image, etc.)<span class="html-tag"></li></span></td>
</tr>
<tr>
<td class="line-number" value="165"></td>
<td class="line-content"><span class="html-tag"><li></span>Stitch together complex identity structures across data sets and provide a more accurate picture of an individual.<span class="html-tag"></li></span></td>
</tr>
<tr>
<td class="line-number" value="166"></td>
<td class="line-content"><span class="html-tag"></ul></span></td>
</tr>
<tr>
<td class="line-number" value="167"></td>
<td class="line-content"><span class="html-tag"><p></span><span class="html-tag"><em></span><span class="html-tag"><a <span class="html-attribute-name">href</span>="<a class="html-attribute-value html-external-link" target="_blank" href="https://business.adobe.com/products/customer-journey-analytics/adobe-customer-journey-analytics.html" rel="noreferrer noopener">https://business.adobe.com/products/customer-journey-analytics/adobe-customer-journey-analytics.html</a>"></span>Learn more | Learn more about Adobe Customer Journey Analytics<span class="html-tag"></a></span><span class="html-tag"></em></span><span class="html-tag"></p></span></td>
</tr>
<tr>
<td class="line-number" value="168"></td>
<td class="line-content"><span class="html-tag"></div></span></td>
</tr>
<tr>
<td class="line-number" value="169"></td>
<td class="line-content"><span class="html-tag"></div></span></td>
</tr>
<tr>
<td class="line-number" value="170"></td>
<td class="line-content"><span class="html-tag"></div></span></td>
</tr>
<tr>
<td class="line-number" value="171"></td>
<td class="line-content"><span class="html-tag"><div <span class="html-attribute-name">class</span>="<span class="html-attribute-value">media</span>"></span></td>
</tr>
<tr>
<td class="line-number" value="172"></td>
<td class="line-content"><span class="html-tag"><div></span></td>
</tr>
<tr>
<td class="line-number" value="173"></td>
<td class="line-content"><span class="html-tag"><div <span class="html-attribute-name">data-valign</span>="<span class="html-attribute-value">middle</span>"></span></td>
</tr>
<tr>
<td class="line-number" value="174"></td>
<td class="line-content"><span class="html-tag"><picture></span></td>
</tr>
<tr>
<td class="line-number" value="175"></td>
<td class="line-content"><span class="html-tag"><source <span class="html-attribute-name">type</span>="<span class="html-attribute-value">image/webp</span>" <span class="html-attribute-name">srcset</span>="<a class="html-attribute-value html-resource-link" target="_blank" href="https://business.adobe.com/products/experience-platform/media_1a4237f268e57458874a498d8e6f48f6c17af2841.png?width=2000&#x26;format=webply&#x26;optimize=medium" rel="noreferrer noopener">./media_1a4237f268e57458874a498d8e6f48f6c17af2841.png?width=2000&#x26;format=webply&#x26;optimize=medium</a>" <span class="html-attribute-name">media</span>="<span class="html-attribute-value">(min-width: 600px)</span>"></span></td>
</tr>
<tr>
<td class="line-number" value="176"></td>
<td class="line-content"><span class="html-tag"><source <span class="html-attribute-name">type</span>="<span class="html-attribute-value">image/webp</span>" <span class="html-attribute-name">srcset</span>="<a class="html-attribute-value html-resource-link" target="_blank" href="https://business.adobe.com/products/experience-platform/media_1a4237f268e57458874a498d8e6f48f6c17af2841.png?width=750&#x26;format=webply&#x26;optimize=medium" rel="noreferrer noopener">./media_1a4237f268e57458874a498d8e6f48f6c17af2841.png?width=750&#x26;format=webply&#x26;optimize=medium</a>"></span></td>
</tr>
<tr>
<td class="line-number" value="177"></td>
<td class="line-content"><span class="html-tag"><source <span class="html-attribute-name">type</span>="<span class="html-attribute-value">image/png</span>" <span class="html-attribute-name">srcset</span>="<a class="html-attribute-value html-resource-link" target="_blank" href="https://business.adobe.com/products/experience-platform/media_1a4237f268e57458874a498d8e6f48f6c17af2841.png?width=2000&#x26;format=png&#x26;optimize=medium" rel="noreferrer noopener">./media_1a4237f268e57458874a498d8e6f48f6c17af2841.png?width=2000&#x26;format=png&#x26;optimize=medium</a>" <span class="html-attribute-name">media</span>="<span class="html-attribute-value">(min-width: 600px)</span>"></span></td>
</tr>
<tr>
<td class="line-number" value="178"></td>
<td class="line-content"><span class="html-tag"><img <span class="html-attribute-name">loading</span>="<span class="html-attribute-value">lazy</span>" <span class="html-attribute-name">alt</span>="" <span class="html-attribute-name">src</span>="<a class="html-attribute-value html-resource-link" target="_blank" href="https://business.adobe.com/products/experience-platform/media_1a4237f268e57458874a498d8e6f48f6c17af2841.png?width=750&format=png&optimize=medium" rel="noreferrer noopener">./media_1a4237f268e57458874a498d8e6f48f6c17af2841.png?width=750&#x26;format=png&#x26;optimize=medium</a>" <span class="html-attribute-name">width</span>="<span class="html-attribute-value">756</span>" <span class="html-attribute-name">height</span>="<span class="html-attribute-value">426</span>"></span></td>
</tr>
<tr>
<td class="line-number" value="179"></td>
<td class="line-content"><span class="html-tag"></picture></span></td>
</tr>
<tr>
<td class="line-number" value="180"></td>
<td class="line-content"><span class="html-tag"></div></span></td>
</tr>
<tr>
<td class="line-number" value="181"></td>
<td class="line-content"><span class="html-tag"><div <span class="html-attribute-name">data-valign</span>="<span class="html-attribute-value">middle</span>"></span></td>
</tr>
<tr>
<td class="line-number" value="182"></td>
<td class="line-content"><span class="html-tag"><h3 <span class="html-attribute-name">id</span>="<span class="html-attribute-value">adobe-journey-optimizer</span>"></span>Adobe Journey Optimizer<span class="html-tag"></h3></span></td>
</tr>
<tr>
<td class="line-number" value="183"></td>
<td class="line-content"><span class="html-tag"><ul></span></td>
</tr>
<tr>
<td class="line-number" value="184"></td>
<td class="line-content"><span class="html-tag"><li></span>Manage scheduled omnichannel campaigns and one-to-one moments for millions of customers.<span class="html-tag"></li></span></td>
</tr>
<tr>
<td class="line-number" value="185"></td>
<td class="line-content"><span class="html-tag"><li></span>Engage customers across additional channels with new authoring capabilities.<span class="html-tag"></li></span></td>
</tr>
<tr>
<td class="line-number" value="186"></td>
<td class="line-content"><span class="html-tag"><li></span>Use AI decisioning to identify the optimal pathway for a customer in their journey.<span class="html-tag"></li></span></td>
</tr>
<tr>
<td class="line-number" value="187"></td>
<td class="line-content"><span class="html-tag"><li></span>Identify and make next-best offers available at any point in the journey, across channels.<span class="html-tag"></li></span></td>
</tr>
<tr>
<td class="line-number" value="188"></td>
<td class="line-content"><span class="html-tag"></ul></span></td>
</tr>
<tr>
<td class="line-number" value="189"></td>
<td class="line-content"><span class="html-tag"><p></span><span class="html-tag"><em></span><span class="html-tag"><a <span class="html-attribute-name">href</span>="<a class="html-attribute-value html-external-link" target="_blank" href="https://business.adobe.com/products/journey-optimizer/adobe-journey-optimizer.html" rel="noreferrer noopener">https://business.adobe.com/products/journey-optimizer/adobe-journey-optimizer.html</a>"></span>Learn More | Learn more about Adobe Journey Optimizer<span class="html-tag"></a></span><span class="html-tag"></em></span><span class="html-tag"></p></span></td>
</tr>
<tr>
<td class="line-number" value="190"></td>
<td class="line-content"><span class="html-tag"></div></span></td>
</tr>
<tr>
<td class="line-number" value="191"></td>
<td class="line-content"><span class="html-tag"></div></span></td>
</tr>
<tr>
<td class="line-number" value="192"></td>
<td class="line-content"><span class="html-tag"></div></span></td>
</tr>
<tr>
<td class="line-number" value="193"></td>
<td class="line-content"><span class="html-tag"><div <span class="html-attribute-name">class</span>="<span class="html-attribute-value">media</span>"></span></td>
</tr>
<tr>
<td class="line-number" value="194"></td>
<td class="line-content"><span class="html-tag"><div></span></td>
</tr>
<tr>
<td class="line-number" value="195"></td>
<td class="line-content"><span class="html-tag"><div <span class="html-attribute-name">data-valign</span>="<span class="html-attribute-value">middle</span>"></span></td>
</tr>
<tr>
<td class="line-number" value="196"></td>
<td class="line-content"><span class="html-tag"><picture></span></td>
</tr>
<tr>
<td class="line-number" value="197"></td>
<td class="line-content"><span class="html-tag"><source <span class="html-attribute-name">type</span>="<span class="html-attribute-value">image/webp</span>" <span class="html-attribute-name">srcset</span>="<a class="html-attribute-value html-resource-link" target="_blank" href="https://business.adobe.com/products/experience-platform/media_1a8de316243ce17af5d99cf0033118cd7014abb7a.png?width=2000&#x26;format=webply&#x26;optimize=medium" rel="noreferrer noopener">./media_1a8de316243ce17af5d99cf0033118cd7014abb7a.png?width=2000&#x26;format=webply&#x26;optimize=medium</a>" <span class="html-attribute-name">media</span>="<span class="html-attribute-value">(min-width: 600px)</span>"></span></td>
</tr>
<tr>
<td class="line-number" value="198"></td>
<td class="line-content"><span class="html-tag"><source <span class="html-attribute-name">type</span>="<span class="html-attribute-value">image/webp</span>" <span class="html-attribute-name">srcset</span>="<a class="html-attribute-value html-resource-link" target="_blank" href="https://business.adobe.com/products/experience-platform/media_1a8de316243ce17af5d99cf0033118cd7014abb7a.png?width=750&#x26;format=webply&#x26;optimize=medium" rel="noreferrer noopener">./media_1a8de316243ce17af5d99cf0033118cd7014abb7a.png?width=750&#x26;format=webply&#x26;optimize=medium</a>"></span></td>
</tr>
<tr>
<td class="line-number" value="199"></td>
<td class="line-content"><span class="html-tag"><source <span class="html-attribute-name">type</span>="<span class="html-attribute-value">image/png</span>" <span class="html-attribute-name">srcset</span>="<a class="html-attribute-value html-resource-link" target="_blank" href="https://business.adobe.com/products/experience-platform/media_1a8de316243ce17af5d99cf0033118cd7014abb7a.png?width=2000&#x26;format=png&#x26;optimize=medium" rel="noreferrer noopener">./media_1a8de316243ce17af5d99cf0033118cd7014abb7a.png?width=2000&#x26;format=png&#x26;optimize=medium</a>" <span class="html-attribute-name">media</span>="<span class="html-attribute-value">(min-width: 600px)</span>"></span></td>
</tr>
<tr>
<td class="line-number" value="200"></td>
<td class="line-content"><span class="html-tag"><img <span class="html-attribute-name">loading</span>="<span class="html-attribute-value">lazy</span>" <span class="html-attribute-name">alt</span>="" <span class="html-attribute-name">src</span>="<a class="html-attribute-value html-resource-link" target="_blank" href="https://business.adobe.com/products/experience-platform/media_1a8de316243ce17af5d99cf0033118cd7014abb7a.png?width=750&format=png&optimize=medium" rel="noreferrer noopener">./media_1a8de316243ce17af5d99cf0033118cd7014abb7a.png?width=750&#x26;format=png&#x26;optimize=medium</a>" <span class="html-attribute-name">width</span>="<span class="html-attribute-value">756</span>" <span class="html-attribute-name">height</span>="<span class="html-attribute-value">426</span>"></span></td>
</tr>
<tr>
<td class="line-number" value="201"></td>
<td class="line-content"><span class="html-tag"></picture></span></td>
</tr>
<tr>
<td class="line-number" value="202"></td>
<td class="line-content"><span class="html-tag"></div></span></td>
</tr>
<tr>
<td class="line-number" value="203"></td>
<td class="line-content"><span class="html-tag"><div <span class="html-attribute-name">data-valign</span>="<span class="html-attribute-value">middle</span>"></span></td>
</tr>
<tr>
<td class="line-number" value="204"></td>
<td class="line-content"><span class="html-tag"><h3 <span class="html-attribute-name">id</span>="<span class="html-attribute-value">adobe-journey-optimizer---b2b-edition</span>"></span>Adobe Journey Optimizer - B2B Edition<span class="html-tag"></h3></span></td>
</tr>
<tr>
<td class="line-number" value="205"></td>
<td class="line-content"><span class="html-tag"><ul></span></td>
</tr>
<tr>
<td class="line-number" value="206"></td>
<td class="line-content"><span class="html-tag"><li></span>Collaborate between marketing and sales teams to engage buying groups within target accounts.<span class="html-tag"></li></span></td>
</tr>
<tr>
<td class="line-number" value="207"></td>
<td class="line-content"><span class="html-tag"><li></span>Orchestrate buying group journeys across multiple channels.<span class="html-tag"></li></span></td>
</tr>
<tr>
<td class="line-number" value="208"></td>
<td class="line-content"><span class="html-tag"><li></span>Use generative AI to create personalized content for email and chat.<span class="html-tag"></li></span></td>
</tr>
<tr>
<td class="line-number" value="209"></td>
<td class="line-content"><span class="html-tag"></ul></span></td>
</tr>
<tr>
<td class="line-number" value="210"></td>
<td class="line-content"><span class="html-tag"><p></span><span class="html-tag"><em></span><span class="html-tag"><a <span class="html-attribute-name">href</span>="<a class="html-attribute-value html-external-link" target="_blank" href="https://business.adobe.com/products/journey-optimizer-b2b-edition" rel="noreferrer noopener">/products/journey-optimizer-b2b-edition</a>"></span>Learn more | Learn more about Adobe Journey Optimizer B2B Edition<span class="html-tag"></a></span><span class="html-tag"></em></span><span class="html-tag"></p></span></td>
</tr>
<tr>
<td class="line-number" value="211"></td>
<td class="line-content"><span class="html-tag"></div></span></td>
</tr>
<tr>
<td class="line-number" value="212"></td>
<td class="line-content"><span class="html-tag"></div></span></td>
</tr>
<tr>
<td class="line-number" value="213"></td>
<td class="line-content"><span class="html-tag"></div></span></td>
</tr>
<tr>
<td class="line-number" value="214"></td>
<td class="line-content"><span class="html-tag"><div <span class="html-attribute-name">class</span>="<span class="html-attribute-value">media</span>"></span></td>
</tr>
<tr>
<td class="line-number" value="215"></td>
<td class="line-content"><span class="html-tag"><div></span></td>
</tr>
<tr>
<td class="line-number" value="216"></td>
<td class="line-content"><span class="html-tag"><div <span class="html-attribute-name">data-valign</span>="<span class="html-attribute-value">middle</span>"></span></td>
</tr>
<tr>
<td class="line-number" value="217"></td>
<td class="line-content"><span class="html-tag"><picture></span></td>
</tr>
<tr>
<td class="line-number" value="218"></td>
<td class="line-content"><span class="html-tag"><source <span class="html-attribute-name">type</span>="<span class="html-attribute-value">image/webp</span>" <span class="html-attribute-name">srcset</span>="<a class="html-attribute-value html-resource-link" target="_blank" href="https://business.adobe.com/products/experience-platform/media_1d0b10465de717d3f0700cf9c9a23084b3fbf9c37.png?width=2000&#x26;format=webply&#x26;optimize=medium" rel="noreferrer noopener">./media_1d0b10465de717d3f0700cf9c9a23084b3fbf9c37.png?width=2000&#x26;format=webply&#x26;optimize=medium</a>" <span class="html-attribute-name">media</span>="<span class="html-attribute-value">(min-width: 600px)</span>"></span></td>
</tr>
<tr>
<td class="line-number" value="219"></td>
<td class="line-content"><span class="html-tag"><source <span class="html-attribute-name">type</span>="<span class="html-attribute-value">image/webp</span>" <span class="html-attribute-name">srcset</span>="<a class="html-attribute-value html-resource-link" target="_blank" href="https://business.adobe.com/products/experience-platform/media_1d0b10465de717d3f0700cf9c9a23084b3fbf9c37.png?width=750&#x26;format=webply&#x26;optimize=medium" rel="noreferrer noopener">./media_1d0b10465de717d3f0700cf9c9a23084b3fbf9c37.png?width=750&#x26;format=webply&#x26;optimize=medium</a>"></span></td>
</tr>
<tr>
<td class="line-number" value="220"></td>
<td class="line-content"><span class="html-tag"><source <span class="html-attribute-name">type</span>="<span class="html-attribute-value">image/png</span>" <span class="html-attribute-name">srcset</span>="<a class="html-attribute-value html-resource-link" target="_blank" href="https://business.adobe.com/products/experience-platform/media_1d0b10465de717d3f0700cf9c9a23084b3fbf9c37.png?width=2000&#x26;format=png&#x26;optimize=medium" rel="noreferrer noopener">./media_1d0b10465de717d3f0700cf9c9a23084b3fbf9c37.png?width=2000&#x26;format=png&#x26;optimize=medium</a>" <span class="html-attribute-name">media</span>="<span class="html-attribute-value">(min-width: 600px)</span>"></span></td>
</tr>
<tr>
<td class="line-number" value="221"></td>
<td class="line-content"><span class="html-tag"><img <span class="html-attribute-name">loading</span>="<span class="html-attribute-value">lazy</span>" <span class="html-attribute-name">alt</span>="" <span class="html-attribute-name">src</span>="<a class="html-attribute-value html-resource-link" target="_blank" href="https://business.adobe.com/products/experience-platform/media_1d0b10465de717d3f0700cf9c9a23084b3fbf9c37.png?width=750&format=png&optimize=medium" rel="noreferrer noopener">./media_1d0b10465de717d3f0700cf9c9a23084b3fbf9c37.png?width=750&#x26;format=png&#x26;optimize=medium</a>" <span class="html-attribute-name">width</span>="<span class="html-attribute-value">756</span>" <span class="html-attribute-name">height</span>="<span class="html-attribute-value">426</span>"></span></td>
</tr>
<tr>
<td class="line-number" value="222"></td>
<td class="line-content"><span class="html-tag"></picture></span></td>
</tr>
<tr>
<td class="line-number" value="223"></td>
<td class="line-content"><span class="html-tag"></div></span></td>
</tr>
<tr>
<td class="line-number" value="224"></td>
<td class="line-content"><span class="html-tag"><div <span class="html-attribute-name">data-valign</span>="<span class="html-attribute-value">middle</span>"></span></td>
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<tr>
<td class="line-number" value="225"></td>
<td class="line-content"><span class="html-tag"><h3 <span class="html-attribute-name">id</span>="<span class="html-attribute-value">adobe-mix-modeler</span>"></span>Adobe Mix Modeler<span class="html-tag"></h3></span></td>
</tr>
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<td class="line-number" value="226"></td>
<td class="line-content"><span class="html-tag"><ul></span></td>
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<td class="line-content"><span class="html-tag"><li></span>Bring together marketing mix modeling and multi-touch attribution into a holistic measurement approach to understand marketing impact.<span class="html-tag"></li></span></td>
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<td class="line-number" value="228"></td>
<td class="line-content"><span class="html-tag"><li></span>Ingest data on key external and internal factors that may impact your business, such as economic conditions or internal strategy shifts, to understand and forecast their impact.<span class="html-tag"></li></span></td>
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<td class="line-number" value="229"></td>
<td class="line-content"><span class="html-tag"></ul></span></td>
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<td class="line-number" value="230"></td>
<td class="line-content"><span class="html-tag"><p></span><span class="html-tag"><em></span><span class="html-tag"><a <span class="html-attribute-name">href</span>="<a class="html-attribute-value html-external-link" target="_blank" href="https://business.adobe.com/products/experience-platform/planning-and-measurement" rel="noreferrer noopener">/products/experience-platform/planning-and-measurement</a>"></span>Learn more | Learn more about Adobe Mix Modeler<span class="html-tag"></a></span><span class="html-tag"></em></span><span class="html-tag"></p></span></td>
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<td class="line-number" value="231"></td>
<td class="line-content"><span class="html-tag"></div></span></td>
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<td class="line-number" value="232"></td>
<td class="line-content"><span class="html-tag"></div></span></td>
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<td class="line-number" value="233"></td>
<td class="line-content"><span class="html-tag"></div></span></td>
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<td class="line-number" value="234"></td>
<td class="line-content"><span class="html-tag"><div <span class="html-attribute-name">class</span>="<span class="html-attribute-value">section-metadata</span>"></span></td>
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<td class="line-number" value="235"></td>
<td class="line-content"><span class="html-tag"><div></span></td>
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<td class="line-number" value="236"></td>
<td class="line-content"><span class="html-tag"><div <span class="html-attribute-name">data-valign</span>="<span class="html-attribute-value">middle</span>"></span>style<span class="html-tag"></div></span></td>
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<td class="line-number" value="237"></td>
<td class="line-content"><span class="html-tag"><div <span class="html-attribute-name">data-valign</span>="<span class="html-attribute-value">middle</span>"></span>Three up<span class="html-tag"></div></span></td>
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<td class="line-number" value="238"></td>
<td class="line-content"><span class="html-tag"></div></span></td>
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<td class="line-number" value="239"></td>
<td class="line-content"><span class="html-tag"></div></span></td>
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<td class="line-number" value="240"></td>
<td class="line-content"><span class="html-tag"></div></span></td>
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<td class="line-number" value="241"></td>
<td class="line-content"><span class="html-tag"><div></span></td>
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<td class="line-number" value="242"></td>
<td class="line-content"><span class="html-tag"><div <span class="html-attribute-name">class</span>="<span class="html-attribute-value">section-metadata</span>"></span></td>
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<td class="line-number" value="243"></td>
<td class="line-content"><span class="html-tag"><div></span></td>
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<td class="line-number" value="244"></td>
<td class="line-content"><span class="html-tag"><div <span class="html-attribute-name">data-valign</span>="<span class="html-attribute-value">middle</span>"></span>style<span class="html-tag"></div></span></td>
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<td class="line-number" value="245"></td>
<td class="line-content"><span class="html-tag"><div <span class="html-attribute-name">data-valign</span>="<span class="html-attribute-value">middle</span>"></span>M spacing<span class="html-tag"></div></span></td>
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<td class="line-number" value="246"></td>
<td class="line-content"><span class="html-tag"></div></span></td>
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<td class="line-number" value="247"></td>
<td class="line-content"><span class="html-tag"></div></span></td>
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<td class="line-number" value="248"></td>
<td class="line-content"><span class="html-tag"></div></span></td>
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<td class="line-number" value="249"></td>
<td class="line-content"><span class="html-tag"><div></span></td>
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<td class="line-number" value="250"></td>
<td class="line-content"><span class="html-tag"><div <span class="html-attribute-name">class</span>="<span class="html-attribute-value">aside medium</span>"></span></td>
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<td class="line-number" value="251"></td>
<td class="line-content"><span class="html-tag"><div></span></td>
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<td class="line-number" value="252"></td>
<td class="line-content"><span class="html-tag"><div <span class="html-attribute-name">data-valign</span>="<span class="html-attribute-value">middle</span>"></span>linear-gradient(163deg, rgba(250,250,250,1) 0%, rgba(235,235,235,1) 100%)<span class="html-tag"></div></span></td>
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<td class="line-number" value="253"></td>
<td class="line-content"><span class="html-tag"></div></span></td>
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<td class="line-number" value="254"></td>
<td class="line-content"><span class="html-tag"><div></span></td>
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<td class="line-number" value="255"></td>
<td class="line-content"><span class="html-tag"><div <span class="html-attribute-name">data-valign</span>="<span class="html-attribute-value">middle</span>"></span></td>
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<td class="line-number" value="256"></td>
<td class="line-content"><span class="html-tag"><h2 <span class="html-attribute-name">id</span>="<span class="html-attribute-value">boost-efficiency-with-ai-assistant</span>"></span>Boost efficiency with AI Assistant.<span class="html-tag"></h2></span></td>
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<td class="line-number" value="257"></td>
<td class="line-content"><span class="html-tag"><p></span>Streamline workflows and enhance productivity with this easy-to-use conversational AI Assistant.<span class="html-tag"></p></span></td>
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<td class="line-number" value="258"></td>
<td class="line-content"><span class="html-tag"><ul></span></td>
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<td class="line-number" value="259"></td>
<td class="line-content"><span class="html-tag"><li></span>Quickly access product information, troubleshoot issues or learn new concepts.<span class="html-tag"></li></span></td>
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<td class="line-number" value="260"></td>
<td class="line-content"><span class="html-tag"><li></span>Perform tasks faster, whether it’s exploring data, creating content, or understanding operational insights.<span class="html-tag"></li></span></td>
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<td class="line-number" value="261"></td>
<td class="line-content"><span class="html-tag"></ul></span></td>
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<td class="line-number" value="262"></td>
<td class="line-content"><span class="html-tag"><p></span><span class="html-tag"><em></span><span class="html-tag"><a <span class="html-attribute-name">href</span>="<a class="html-attribute-value html-external-link" target="_blank" href="https://business.adobe.com/products/sensei/ai-assistant" rel="noreferrer noopener">/products/sensei/ai-assistant</a>"></span>Learn more | Learn more about Boost efficiency with AI Assistant<span class="html-tag"></a></span><span class="html-tag"></em></span><span class="html-tag"></p></span></td>
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<td class="line-number" value="263"></td>
<td class="line-content"><span class="html-tag"></div></span></td>
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<td class="line-number" value="264"></td>
<td class="line-content"><span class="html-tag"><div <span class="html-attribute-name">data-valign</span>="<span class="html-attribute-value">middle</span>"></span></td>
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<td class="line-number" value="265"></td>
<td class="line-content"><span class="html-tag"><picture></span></td>
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<td class="line-number" value="266"></td>
<td class="line-content"><span class="html-tag"><source <span class="html-attribute-name">type</span>="<span class="html-attribute-value">image/webp</span>" <span class="html-attribute-name">srcset</span>="<a class="html-attribute-value html-resource-link" target="_blank" href="https://business.adobe.com/products/experience-platform/media_1d35fdf93100d9895f67b66048bab0ef8e6291d88.png?width=2000&#x26;format=webply&#x26;optimize=medium" rel="noreferrer noopener">./media_1d35fdf93100d9895f67b66048bab0ef8e6291d88.png?width=2000&#x26;format=webply&#x26;optimize=medium</a>" <span class="html-attribute-name">media</span>="<span class="html-attribute-value">(min-width: 600px)</span>"></span></td>
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<tr>
<td class="line-number" value="267"></td>
<td class="line-content"><span class="html-tag"><source <span class="html-attribute-name">type</span>="<span class="html-attribute-value">image/webp</span>" <span class="html-attribute-name">srcset</span>="<a class="html-attribute-value html-resource-link" target="_blank" href="https://business.adobe.com/products/experience-platform/media_1d35fdf93100d9895f67b66048bab0ef8e6291d88.png?width=750&#x26;format=webply&#x26;optimize=medium" rel="noreferrer noopener">./media_1d35fdf93100d9895f67b66048bab0ef8e6291d88.png?width=750&#x26;format=webply&#x26;optimize=medium</a>"></span></td>
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<tr>
<td class="line-number" value="268"></td>
<td class="line-content"><span class="html-tag"><source <span class="html-attribute-name">type</span>="<span class="html-attribute-value">image/png</span>" <span class="html-attribute-name">srcset</span>="<a class="html-attribute-value html-resource-link" target="_blank" href="https://business.adobe.com/products/experience-platform/media_1d35fdf93100d9895f67b66048bab0ef8e6291d88.png?width=2000&#x26;format=png&#x26;optimize=medium" rel="noreferrer noopener">./media_1d35fdf93100d9895f67b66048bab0ef8e6291d88.png?width=2000&#x26;format=png&#x26;optimize=medium</a>" <span class="html-attribute-name">media</span>="<span class="html-attribute-value">(min-width: 600px)</span>"></span></td>
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<tr>
<td class="line-number" value="269"></td>
<td class="line-content"><span class="html-tag"><img <span class="html-attribute-name">loading</span>="<span class="html-attribute-value">lazy</span>" <span class="html-attribute-name">alt</span>="<span class="html-attribute-value">demonstrating the capabilities of Adobe Experience Platform&#x27;s natively built AI Assistant.</span>" <span class="html-attribute-name">src</span>="<a class="html-attribute-value html-resource-link" target="_blank" href="https://business.adobe.com/products/experience-platform/media_1d35fdf93100d9895f67b66048bab0ef8e6291d88.png?width=750&format=png&optimize=medium" rel="noreferrer noopener">./media_1d35fdf93100d9895f67b66048bab0ef8e6291d88.png?width=750&#x26;format=png&#x26;optimize=medium</a>" <span class="html-attribute-name">width</span>="<span class="html-attribute-value">1000</span>" <span class="html-attribute-name">height</span>="<span class="html-attribute-value">750</span>"></span></td>
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<tr>
<td class="line-number" value="270"></td>
<td class="line-content"><span class="html-tag"></picture></span></td>
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<td class="line-content"><span class="html-tag"></div></span></td>
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<td class="line-number" value="272"></td>
<td class="line-content"><span class="html-tag"></div></span></td>
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<td class="line-number" value="273"></td>
<td class="line-content"><span class="html-tag"></div></span></td>
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<tr>
<td class="line-number" value="274"></td>
<td class="line-content"><span class="html-tag"><div <span class="html-attribute-name">class</span>="<span class="html-attribute-value">text full-width</span>"></span></td>
</tr>
<tr>
<td class="line-number" value="275"></td>
<td class="line-content"><span class="html-tag"><div></span></td>
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<tr>
<td class="line-number" value="276"></td>
<td class="line-content"><span class="html-tag"><div <span class="html-attribute-name">data-valign</span>="<span class="html-attribute-value">middle</span>"></span></td>
</tr>
<tr>
<td class="line-number" value="277"></td>
<td class="line-content"><span class="html-tag"><h2 <span class="html-attribute-name">id</span>="<span class="html-attribute-value">heres-how-it-works</span>"></span>Here’s how it works.<span class="html-tag"></h2></span></td>
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<td class="line-number" value="278"></td>
<td class="line-content"><span class="html-tag"><p></span>Adobe Experience Platform provides shared composable services for powering batch and real-time data workflows in multiple applications and channels, all so you can deliver experiences that matter to your customers. Here are key workflows supported by the Experience Platform:<span class="html-tag"></p></span></td>
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<td class="line-number" value="279"></td>
<td class="line-content"><span class="html-tag"></div></span></td>
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<td class="line-number" value="280"></td>
<td class="line-content"><span class="html-tag"></div></span></td>
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<td class="line-number" value="281"></td>
<td class="line-content"><span class="html-tag"></div></span></td>
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<td class="line-number" value="282"></td>
<td class="line-content"><span class="html-tag"></div></span></td>
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<td class="line-number" value="283"></td>
<td class="line-content"><span class="html-tag"><div></span></td>
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<tr>
<td class="line-number" value="284"></td>
<td class="line-content"><span class="html-tag"><div <span class="html-attribute-name">class</span>="<span class="html-attribute-value">block-group-start hide-block</span>"></span></td>
</tr>
<tr>
<td class="line-number" value="285"></td>
<td class="line-content"><span class="html-tag"><div></span></td>
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<tr>
<td class="line-number" value="286"></td>
<td class="line-content"><span class="html-tag"><div <span class="html-attribute-name">data-valign</span>="<span class="html-attribute-value">middle</span>"></span><span class="html-tag"></div></span></td>
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<tr>
<td class="line-number" value="287"></td>
<td class="line-content"><span class="html-tag"></div></span></td>
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<tr>
<td class="line-number" value="288"></td>
<td class="line-content"><span class="html-tag"></div></span></td>
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<tr>
<td class="line-number" value="289"></td>
<td class="line-content"><span class="html-tag"><div <span class="html-attribute-name">class</span>="<span class="html-attribute-value">tabs</span>"></span></td>
</tr>
<tr>
<td class="line-number" value="290"></td>
<td class="line-content"><span class="html-tag"><div></span></td>
</tr>
<tr>
<td class="line-number" value="291"></td>
<td class="line-content"><span class="html-tag"><div <span class="html-attribute-name">data-valign</span>="<span class="html-attribute-value">middle</span>"></span></td>
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<tr>
<td class="line-number" value="292"></td>
<td class="line-content"><span class="html-tag"><ol></span></td>
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<td class="line-number" value="293"></td>
<td class="line-content"><span class="html-tag"><li></span>Data collection<span class="html-tag"></li></span></td>
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<td class="line-number" value="294"></td>
<td class="line-content"><span class="html-tag"><li></span>Data management<span class="html-tag"></li></span></td>
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<td class="line-number" value="295"></td>
<td class="line-content"><span class="html-tag"><li></span>Data unification<span class="html-tag"></li></span></td>
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<td class="line-number" value="296"></td>
<td class="line-content"><span class="html-tag"><li></span>Governance &#x26; privacy<span class="html-tag"></li></span></td>
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<td class="line-number" value="297"></td>
<td class="line-content"><span class="html-tag"><li></span>Insights &#x26; AI<span class="html-tag"></li></span></td>
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<td class="line-number" value="298"></td>
<td class="line-content"><span class="html-tag"><li></span>Extensibility<span class="html-tag"></li></span></td>
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<td class="line-number" value="299"></td>
<td class="line-content"><span class="html-tag"></ol></span></td>
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<td class="line-number" value="300"></td>
<td class="line-content"><span class="html-tag"></div></span></td>
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<td class="line-number" value="301"></td>
<td class="line-content"><span class="html-tag"></div></span></td>
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<td class="line-number" value="302"></td>
<td class="line-content"><span class="html-tag"><div></span></td>
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<td class="line-number" value="303"></td>
<td class="line-content"><span class="html-tag"><div <span class="html-attribute-name">data-valign</span>="<span class="html-attribute-value">middle</span>"></span>active tab<span class="html-tag"></div></span></td>
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<tr>
<td class="line-number" value="304"></td>
<td class="line-content"><span class="html-tag"><div <span class="html-attribute-name">data-valign</span>="<span class="html-attribute-value">middle</span>"></span><span class="html-tag"></div></span></td>
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<td class="line-number" value="305"></td>
<td class="line-content"><span class="html-tag"></div></span></td>
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<td class="line-number" value="306"></td>
<td class="line-content"><span class="html-tag"></div></span></td>
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<td class="line-number" value="307"></td>
<td class="line-content"><span class="html-tag"></div></span></td>
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<td class="line-number" value="308"></td>
<td class="line-content"><span class="html-tag"><div></span></td>
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<tr>
<td class="line-number" value="309"></td>
<td class="line-content"><span class="html-tag"><div <span class="html-attribute-name">class</span>="<span class="html-attribute-value">section-metadata</span>"></span></td>
</tr>
<tr>
<td class="line-number" value="310"></td>
<td class="line-content"><span class="html-tag"><div></span></td>
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<tr>
<td class="line-number" value="311"></td>
<td class="line-content"><span class="html-tag"><div <span class="html-attribute-name">data-valign</span>="<span class="html-attribute-value">middle</span>"></span>tab<span class="html-tag"></div></span></td>
</tr>
<tr>
<td class="line-number" value="312"></td>
<td class="line-content"><span class="html-tag"><div <span class="html-attribute-name">data-valign</span>="<span class="html-attribute-value">middle</span>"></span>Data collection<span class="html-tag"></div></span></td>
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<tr>
<td class="line-number" value="313"></td>
<td class="line-content"><span class="html-tag"></div></span></td>
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<td class="line-number" value="314"></td>
<td class="line-content"><span class="html-tag"><div></span></td>
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<td class="line-number" value="315"></td>
<td class="line-content"><span class="html-tag"><div <span class="html-attribute-name">data-valign</span>="<span class="html-attribute-value">middle</span>"></span>style<span class="html-tag"></div></span></td>
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<td class="line-number" value="316"></td>
<td class="line-content"><span class="html-tag"><div <span class="html-attribute-name">data-valign</span>="<span class="html-attribute-value">middle</span>"></span>M spacing<span class="html-tag"></div></span></td>
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<tr>
<td class="line-number" value="317"></td>
<td class="line-content"><span class="html-tag"></div></span></td>
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<td class="line-number" value="318"></td>
<td class="line-content"><span class="html-tag"></div></span></td>
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<td class="line-number" value="319"></td>
<td class="line-content"><span class="html-tag"><div <span class="html-attribute-name">class</span>="<span class="html-attribute-value">media</span>"></span></td>
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<td class="line-number" value="320"></td>
<td class="line-content"><span class="html-tag"><div></span></td>
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<td class="line-number" value="321"></td>
<td class="line-content"><span class="html-tag"><div <span class="html-attribute-name">data-valign</span>="<span class="html-attribute-value">middle</span>"></span></td>
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<td class="line-number" value="322"></td>
<td class="line-content"><span class="html-tag"><picture></span></td>
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<td class="line-number" value="323"></td>
<td class="line-content"><span class="html-tag"><source <span class="html-attribute-name">type</span>="<span class="html-attribute-value">image/webp</span>" <span class="html-attribute-name">srcset</span>="<a class="html-attribute-value html-resource-link" target="_blank" href="https://business.adobe.com/products/experience-platform/media_1d2bc0c8818db70dc0f32909fc58aae8a8437d490.png?width=2000&#x26;format=webply&#x26;optimize=medium" rel="noreferrer noopener">./media_1d2bc0c8818db70dc0f32909fc58aae8a8437d490.png?width=2000&#x26;format=webply&#x26;optimize=medium</a>" <span class="html-attribute-name">media</span>="<span class="html-attribute-value">(min-width: 600px)</span>"></span></td>
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<tr>
<td class="line-number" value="324"></td>
<td class="line-content"><span class="html-tag"><source <span class="html-attribute-name">type</span>="<span class="html-attribute-value">image/webp</span>" <span class="html-attribute-name">srcset</span>="<a class="html-attribute-value html-resource-link" target="_blank" href="https://business.adobe.com/products/experience-platform/media_1d2bc0c8818db70dc0f32909fc58aae8a8437d490.png?width=750&#x26;format=webply&#x26;optimize=medium" rel="noreferrer noopener">./media_1d2bc0c8818db70dc0f32909fc58aae8a8437d490.png?width=750&#x26;format=webply&#x26;optimize=medium</a>"></span></td>
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<tr>
<td class="line-number" value="325"></td>
<td class="line-content"><span class="html-tag"><source <span class="html-attribute-name">type</span>="<span class="html-attribute-value">image/png</span>" <span class="html-attribute-name">srcset</span>="<a class="html-attribute-value html-resource-link" target="_blank" href="https://business.adobe.com/products/experience-platform/media_1d2bc0c8818db70dc0f32909fc58aae8a8437d490.png?width=2000&#x26;format=png&#x26;optimize=medium" rel="noreferrer noopener">./media_1d2bc0c8818db70dc0f32909fc58aae8a8437d490.png?width=2000&#x26;format=png&#x26;optimize=medium</a>" <span class="html-attribute-name">media</span>="<span class="html-attribute-value">(min-width: 600px)</span>"></span></td>
</tr>
<tr>
<td class="line-number" value="326"></td>
<td class="line-content"><span class="html-tag"><img <span class="html-attribute-name">loading</span>="<span class="html-attribute-value">lazy</span>" <span class="html-attribute-name">alt</span>="<span class="html-attribute-value">Collecting data correctly opens personalization possibilities for your business.</span>" <span class="html-attribute-name">src</span>="<a class="html-attribute-value html-resource-link" target="_blank" href="https://business.adobe.com/products/experience-platform/media_1d2bc0c8818db70dc0f32909fc58aae8a8437d490.png?width=750&format=png&optimize=medium" rel="noreferrer noopener">./media_1d2bc0c8818db70dc0f32909fc58aae8a8437d490.png?width=750&#x26;format=png&#x26;optimize=medium</a>" <span class="html-attribute-name">width</span>="<span class="html-attribute-value">1000</span>" <span class="html-attribute-name">height</span>="<span class="html-attribute-value">750</span>"></span></td>
</tr>
<tr>
<td class="line-number" value="327"></td>
<td class="line-content"><span class="html-tag"></picture></span></td>
</tr>
<tr>
<td class="line-number" value="328"></td>
<td class="line-content"><span class="html-tag"></div></span></td>
</tr>
<tr>
<td class="line-number" value="329"></td>
<td class="line-content"><span class="html-tag"><div <span class="html-attribute-name">data-valign</span>="<span class="html-attribute-value">middle</span>"></span></td>
</tr>
<tr>
<td class="line-number" value="330"></td>
<td class="line-content"><span class="html-tag"><h3 <span class="html-attribute-name">id</span>="<span class="html-attribute-value">collect-and-standardize-data-from-across-channels-in-real-time</span>"></span>Collect and standardize data from across channels in real time.<span class="html-tag"></h3></span></td>
</tr>
<tr>
<td class="line-number" value="331"></td>
<td class="line-content"><span class="html-tag"><ul></span></td>
</tr>
<tr>
<td class="line-number" value="332"></td>
<td class="line-content"><span class="html-tag"><li></span>Create a first-party data foundation and reduce dependencies on third-party cookies by streamlining <span class="html-tag"><a <span class="html-attribute-name">href</span>="<a class="html-attribute-value html-external-link" target="_blank" href="https://business.adobe.com/products/experience-platform/data-ingestion.html" rel="noreferrer noopener">https://business.adobe.com/products/experience-platform/data-ingestion.html</a>"></span>data collection<span class="html-tag"></a></span>.<span class="html-tag"></li></span></td>
</tr>
<tr>
<td class="line-number" value="333"></td>
<td class="line-content"><span class="html-tag"><li></span>Capture and forward event-level data to customer-defined destinations and Adobe applications with Adobe Experience Platform Web and Mobile SDKs.<span class="html-tag"></li></span></td>
</tr>
<tr>
<td class="line-number" value="334"></td>
<td class="line-content"><span class="html-tag"></ul></span></td>
</tr>
<tr>
<td class="line-number" value="335"></td>
<td class="line-content"><span class="html-tag"><p></span><span class="html-tag"><strong></span><span class="html-tag"><a <span class="html-attribute-name">href</span>="<a class="html-attribute-value html-external-link" target="_blank" href="https://business.adobe.com/products/experience-platform/features.html" rel="noreferrer noopener">https://business.adobe.com/products/experience-platform/features.html</a>"></span>Explore features<span class="html-tag"></a></span><span class="html-tag"></strong></span><span class="html-tag"></p></span></td>
</tr>
<tr>
<td class="line-number" value="336"></td>
<td class="line-content"><span class="html-tag"></div></span></td>
</tr>
<tr>
<td class="line-number" value="337"></td>
<td class="line-content"><span class="html-tag"></div></span></td>
</tr>
<tr>
<td class="line-number" value="338"></td>
<td class="line-content"><span class="html-tag"></div></span></td>
</tr>
<tr>
<td class="line-number" value="339"></td>
<td class="line-content"><span class="html-tag"></div></span></td>
</tr>
<tr>
<td class="line-number" value="340"></td>
<td class="line-content"><span class="html-tag"><div></span></td>
</tr>
<tr>
<td class="line-number" value="341"></td>
<td class="line-content"><span class="html-tag"><div <span class="html-attribute-name">class</span>="<span class="html-attribute-value">section-metadata</span>"></span></td>
</tr>
<tr>
<td class="line-number" value="342"></td>
<td class="line-content"><span class="html-tag"><div></span></td>
</tr>
<tr>
<td class="line-number" value="343"></td>
<td class="line-content"><span class="html-tag"><div <span class="html-attribute-name">data-valign</span>="<span class="html-attribute-value">middle</span>"></span>tab<span class="html-tag"></div></span></td>
</tr>
<tr>
<td class="line-number" value="344"></td>
<td class="line-content"><span class="html-tag"><div <span class="html-attribute-name">data-valign</span>="<span class="html-attribute-value">middle</span>"></span>Data management<span class="html-tag"></div></span></td>
</tr>
<tr>
<td class="line-number" value="345"></td>
<td class="line-content"><span class="html-tag"></div></span></td>
</tr>
<tr>
<td class="line-number" value="346"></td>
<td class="line-content"><span class="html-tag"><div></span></td>
</tr>
<tr>
<td class="line-number" value="347"></td>
<td class="line-content"><span class="html-tag"><div <span class="html-attribute-name">data-valign</span>="<span class="html-attribute-value">middle</span>"></span>style<span class="html-tag"></div></span></td>
</tr>
<tr>
<td class="line-number" value="348"></td>
<td class="line-content"><span class="html-tag"><div <span class="html-attribute-name">data-valign</span>="<span class="html-attribute-value">middle</span>"></span>M spacing<span class="html-tag"></div></span></td>
</tr>
<tr>
<td class="line-number" value="349"></td>
<td class="line-content"><span class="html-tag"></div></span></td>
</tr>
<tr>
<td class="line-number" value="350"></td>
<td class="line-content"><span class="html-tag"></div></span></td>
</tr>
<tr>
<td class="line-number" value="351"></td>
<td class="line-content"><span class="html-tag"><div <span class="html-attribute-name">class</span>="<span class="html-attribute-value">media</span>"></span></td>
</tr>
<tr>
<td class="line-number" value="352"></td>
<td class="line-content"><span class="html-tag"><div></span></td>
</tr>
<tr>
<td class="line-number" value="353"></td>
<td class="line-content"><span class="html-tag"><div <span class="html-attribute-name">data-valign</span>="<span class="html-attribute-value">middle</span>"></span></td>
</tr>
<tr>
<td class="line-number" value="354"></td>
<td class="line-content"><span class="html-tag"><picture></span></td>
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<td class="line-number" value="355"></td>
<td class="line-content"><span class="html-tag"><source <span class="html-attribute-name">type</span>="<span class="html-attribute-value">image/webp</span>" <span class="html-attribute-name">srcset</span>="<a class="html-attribute-value html-resource-link" target="_blank" href="https://business.adobe.com/products/experience-platform/media_1e0c306cc626d708c7690a0caa90d74c102b92056.png?width=2000&#x26;format=webply&#x26;optimize=medium" rel="noreferrer noopener">./media_1e0c306cc626d708c7690a0caa90d74c102b92056.png?width=2000&#x26;format=webply&#x26;optimize=medium</a>" <span class="html-attribute-name">media</span>="<span class="html-attribute-value">(min-width: 600px)</span>"></span></td>
</tr>
<tr>
<td class="line-number" value="356"></td>
<td class="line-content"><span class="html-tag"><source <span class="html-attribute-name">type</span>="<span class="html-attribute-value">image/webp</span>" <span class="html-attribute-name">srcset</span>="<a class="html-attribute-value html-resource-link" target="_blank" href="https://business.adobe.com/products/experience-platform/media_1e0c306cc626d708c7690a0caa90d74c102b92056.png?width=750&#x26;format=webply&#x26;optimize=medium" rel="noreferrer noopener">./media_1e0c306cc626d708c7690a0caa90d74c102b92056.png?width=750&#x26;format=webply&#x26;optimize=medium</a>"></span></td>
</tr>
<tr>
<td class="line-number" value="357"></td>
<td class="line-content"><span class="html-tag"><source <span class="html-attribute-name">type</span>="<span class="html-attribute-value">image/png</span>" <span class="html-attribute-name">srcset</span>="<a class="html-attribute-value html-resource-link" target="_blank" href="https://business.adobe.com/products/experience-platform/media_1e0c306cc626d708c7690a0caa90d74c102b92056.png?width=2000&#x26;format=png&#x26;optimize=medium" rel="noreferrer noopener">./media_1e0c306cc626d708c7690a0caa90d74c102b92056.png?width=2000&#x26;format=png&#x26;optimize=medium</a>" <span class="html-attribute-name">media</span>="<span class="html-attribute-value">(min-width: 600px)</span>"></span></td>
</tr>
<tr>
<td class="line-number" value="358"></td>
<td class="line-content"><span class="html-tag"><img <span class="html-attribute-name">loading</span>="<span class="html-attribute-value">lazy</span>" <span class="html-attribute-name">alt</span>="<span class="html-attribute-value">Proper data ingestion streamlines analysis and customer engagement.</span>" <span class="html-attribute-name">src</span>="<a class="html-attribute-value html-resource-link" target="_blank" href="https://business.adobe.com/products/experience-platform/media_1e0c306cc626d708c7690a0caa90d74c102b92056.png?width=750&format=png&optimize=medium" rel="noreferrer noopener">./media_1e0c306cc626d708c7690a0caa90d74c102b92056.png?width=750&#x26;format=png&#x26;optimize=medium</a>" <span class="html-attribute-name">width</span>="<span class="html-attribute-value">1000</span>" <span class="html-attribute-name">height</span>="<span class="html-attribute-value">750</span>"></span></td>
</tr>
<tr>
<td class="line-number" value="359"></td>
<td class="line-content"><span class="html-tag"></picture></span></td>
</tr>
<tr>
<td class="line-number" value="360"></td>
<td class="line-content"><span class="html-tag"></div></span></td>
</tr>
<tr>
<td class="line-number" value="361"></td>
<td class="line-content"><span class="html-tag"><div <span class="html-attribute-name">data-valign</span>="<span class="html-attribute-value">middle</span>"></span></td>
</tr>
<tr>
<td class="line-number" value="362"></td>
<td class="line-content"><span class="html-tag"><h3 <span class="html-attribute-name">id</span>="<span class="html-attribute-value">bring-the-right-data-together-for-powerful-analysis-and-customer-engagement</span>"></span>Bring the right data together for powerful analysis and customer engagement.<span class="html-tag"></h3></span></td>
</tr>
<tr>
<td class="line-number" value="363"></td>
<td class="line-content"><span class="html-tag"><ul></span></td>
</tr>
<tr>
<td class="line-number" value="364"></td>
<td class="line-content"><span class="html-tag"><li></span><span class="html-tag"><a <span class="html-attribute-name">href</span>="<a class="html-attribute-value html-external-link" target="_blank" href="https://business.adobe.com/products/experience-platform/data-ingestion.html" rel="noreferrer noopener">https://business.adobe.com/products/experience-platform/data-ingestion.html</a>"></span>Bring in data<span class="html-tag"></a></span> from multiple sources for use across systems of insight and engagement.<span class="html-tag"></li></span></td>
</tr>
<tr>
<td class="line-number" value="365"></td>
<td class="line-content"><span class="html-tag"><li></span>Make data more easily understood and semantically rich through standardized <span class="html-tag"><a <span class="html-attribute-name">href</span>="<a class="html-attribute-value html-external-link" target="_blank" href="https://business.adobe.com/products/experience-platform/experience-data-model.html" rel="noreferrer noopener">https://business.adobe.com/products/experience-platform/experience-data-model.html</a>"></span>XDMs<span class="html-tag"></a></span> and data validation.<span class="html-tag"></li></span></td>
</tr>
<tr>
<td class="line-number" value="366"></td>
<td class="line-content"><span class="html-tag"><li></span>Manage the customer data lifecycle using advanced data management capabilities.<span class="html-tag"></li></span></td>
</tr>
<tr>
<td class="line-number" value="367"></td>
<td class="line-content"><span class="html-tag"></ul></span></td>
</tr>
<tr>
<td class="line-number" value="368"></td>
<td class="line-content"><span class="html-tag"><p></span><span class="html-tag"><strong></span><span class="html-tag"><a <span class="html-attribute-name">href</span>="<a class="html-attribute-value html-external-link" target="_blank" href="https://business.adobe.com/products/experience-platform/features.html" rel="noreferrer noopener">https://business.adobe.com/products/experience-platform/features.html</a>"></span>Explore features<span class="html-tag"></a></span><span class="html-tag"></strong></span><span class="html-tag"></p></span></td>
</tr>
<tr>
<td class="line-number" value="369"></td>
<td class="line-content"><span class="html-tag"></div></span></td>
</tr>
<tr>
<td class="line-number" value="370"></td>
<td class="line-content"><span class="html-tag"></div></span></td>
</tr>
<tr>
<td class="line-number" value="371"></td>
<td class="line-content"><span class="html-tag"></div></span></td>
</tr>
<tr>
<td class="line-number" value="372"></td>
<td class="line-content"><span class="html-tag"></div></span></td>
</tr>
<tr>
<td class="line-number" value="373"></td>
<td class="line-content"><span class="html-tag"><div></span></td>
</tr>
<tr>
<td class="line-number" value="374"></td>
<td class="line-content"><span class="html-tag"><div <span class="html-attribute-name">class</span>="<span class="html-attribute-value">section-metadata</span>"></span></td>
</tr>
<tr>
<td class="line-number" value="375"></td>
<td class="line-content"><span class="html-tag"><div></span></td>
</tr>
<tr>
<td class="line-number" value="376"></td>
<td class="line-content"><span class="html-tag"><div <span class="html-attribute-name">data-valign</span>="<span class="html-attribute-value">middle</span>"></span>tab<span class="html-tag"></div></span></td>
</tr>
<tr>
<td class="line-number" value="377"></td>
<td class="line-content"><span class="html-tag"><div <span class="html-attribute-name">data-valign</span>="<span class="html-attribute-value">middle</span>"></span>Data unification<span class="html-tag"></div></span></td>
</tr>
<tr>
<td class="line-number" value="378"></td>
<td class="line-content"><span class="html-tag"></div></span></td>
</tr>
<tr>
<td class="line-number" value="379"></td>
<td class="line-content"><span class="html-tag"><div></span></td>
</tr>
<tr>
<td class="line-number" value="380"></td>
<td class="line-content"><span class="html-tag"><div <span class="html-attribute-name">data-valign</span>="<span class="html-attribute-value">middle</span>"></span>style<span class="html-tag"></div></span></td>
</tr>
<tr>
<td class="line-number" value="381"></td>
<td class="line-content"><span class="html-tag"><div <span class="html-attribute-name">data-valign</span>="<span class="html-attribute-value">middle</span>"></span>M spacing<span class="html-tag"></div></span></td>
</tr>
<tr>
<td class="line-number" value="382"></td>
<td class="line-content"><span class="html-tag"></div></span></td>
</tr>
<tr>
<td class="line-number" value="383"></td>
<td class="line-content"><span class="html-tag"></div></span></td>
</tr>
<tr>
<td class="line-number" value="384"></td>
<td class="line-content"><span class="html-tag"><div <span class="html-attribute-name">class</span>="<span class="html-attribute-value">media</span>"></span></td>
</tr>
<tr>
<td class="line-number" value="385"></td>
<td class="line-content"><span class="html-tag"><div></span></td>
</tr>
<tr>
<td class="line-number" value="386"></td>
<td class="line-content"><span class="html-tag"><div <span class="html-attribute-name">data-valign</span>="<span class="html-attribute-value">middle</span>"></span></td>
</tr>
<tr>
<td class="line-number" value="387"></td>
<td class="line-content"><span class="html-tag"><picture></span></td>
</tr>
<tr>
<td class="line-number" value="388"></td>
<td class="line-content"><span class="html-tag"><source <span class="html-attribute-name">type</span>="<span class="html-attribute-value">image/webp</span>" <span class="html-attribute-name">srcset</span>="<a class="html-attribute-value html-resource-link" target="_blank" href="https://business.adobe.com/products/experience-platform/media_1cddfcc64e96c919d0f9160cf3dfc8a910bd78733.png?width=2000&#x26;format=webply&#x26;optimize=medium" rel="noreferrer noopener">./media_1cddfcc64e96c919d0f9160cf3dfc8a910bd78733.png?width=2000&#x26;format=webply&#x26;optimize=medium</a>" <span class="html-attribute-name">media</span>="<span class="html-attribute-value">(min-width: 600px)</span>"></span></td>
</tr>
<tr>
<td class="line-number" value="389"></td>
<td class="line-content"><span class="html-tag"><source <span class="html-attribute-name">type</span>="<span class="html-attribute-value">image/webp</span>" <span class="html-attribute-name">srcset</span>="<a class="html-attribute-value html-resource-link" target="_blank" href="https://business.adobe.com/products/experience-platform/media_1cddfcc64e96c919d0f9160cf3dfc8a910bd78733.png?width=750&#x26;format=webply&#x26;optimize=medium" rel="noreferrer noopener">./media_1cddfcc64e96c919d0f9160cf3dfc8a910bd78733.png?width=750&#x26;format=webply&#x26;optimize=medium</a>"></span></td>
</tr>
<tr>
<td class="line-number" value="390"></td>
<td class="line-content"><span class="html-tag"><source <span class="html-attribute-name">type</span>="<span class="html-attribute-value">image/png</span>" <span class="html-attribute-name">srcset</span>="<a class="html-attribute-value html-resource-link" target="_blank" href="https://business.adobe.com/products/experience-platform/media_1cddfcc64e96c919d0f9160cf3dfc8a910bd78733.png?width=2000&#x26;format=png&#x26;optimize=medium" rel="noreferrer noopener">./media_1cddfcc64e96c919d0f9160cf3dfc8a910bd78733.png?width=2000&#x26;format=png&#x26;optimize=medium</a>" <span class="html-attribute-name">media</span>="<span class="html-attribute-value">(min-width: 600px)</span>"></span></td>
</tr>
<tr>
<td class="line-number" value="391"></td>
<td class="line-content"><span class="html-tag"><img <span class="html-attribute-name">loading</span>="<span class="html-attribute-value">lazy</span>" <span class="html-attribute-name">alt</span>="<span class="html-attribute-value">Creating real-time customer profiles for activation to any channel.</span>" <span class="html-attribute-name">src</span>="<a class="html-attribute-value html-resource-link" target="_blank" href="https://business.adobe.com/products/experience-platform/media_1cddfcc64e96c919d0f9160cf3dfc8a910bd78733.png?width=750&format=png&optimize=medium" rel="noreferrer noopener">./media_1cddfcc64e96c919d0f9160cf3dfc8a910bd78733.png?width=750&#x26;format=png&#x26;optimize=medium</a>" <span class="html-attribute-name">width</span>="<span class="html-attribute-value">1000</span>" <span class="html-attribute-name">height</span>="<span class="html-attribute-value">750</span>"></span></td>
</tr>
<tr>
<td class="line-number" value="392"></td>
<td class="line-content"><span class="html-tag"></picture></span></td>
</tr>
<tr>
<td class="line-number" value="393"></td>
<td class="line-content"><span class="html-tag"></div></span></td>
</tr>
<tr>
<td class="line-number" value="394"></td>
<td class="line-content"><span class="html-tag"><div <span class="html-attribute-name">data-valign</span>="<span class="html-attribute-value">middle</span>"></span></td>
</tr>
<tr>
<td class="line-number" value="395"></td>
<td class="line-content"><span class="html-tag"><h3 <span class="html-attribute-name">id</span>="<span class="html-attribute-value">unify-customer-data-into-real-time-profiles-ready-for-activation-to-any-channel</span>"></span>Unify customer data into real-time profiles, ready for activation to any channel.<span class="html-tag"></h3></span></td>
</tr>
<tr>
<td class="line-number" value="396"></td>
<td class="line-content"><span class="html-tag"><ul></span></td>
</tr>
<tr>
<td class="line-number" value="397"></td>
<td class="line-content"><span class="html-tag"><li></span>Create <span class="html-tag"><a <span class="html-attribute-name">href</span>="<a class="html-attribute-value html-external-link" target="_blank" href="https://business.adobe.com/products/experience-platform/real-time-customer-profile.html" rel="noreferrer noopener">https://business.adobe.com/products/experience-platform/real-time-customer-profile.html</a>"></span>real-time customer profiles<span class="html-tag"></a></span> using data from across channels — both Adobe and non-Adobe — for personalized experiences.<span class="html-tag"></li></span></td>
</tr>
<tr>
<td class="line-number" value="398"></td>
<td class="line-content"><span class="html-tag"><li></span>Resolve profiles across devices and channels with our dynamic <span class="html-tag"><a <span class="html-attribute-name">href</span>="<a class="html-attribute-value html-external-link" target="_blank" href="https://business.adobe.com/products/experience-platform/identity-service.html" rel="noreferrer noopener">https://business.adobe.com/products/experience-platform/identity-service.html</a>"></span>identity graphs<span class="html-tag"></a></span>.<span class="html-tag"></li></span></td>
</tr>
<tr>
<td class="line-number" value="399"></td>
<td class="line-content"><span class="html-tag"><li></span>Create actionable segments for activation in any channel, including low latency use within <span class="html-tag"><a <span class="html-attribute-name">href</span>="<a class="html-attribute-value html-external-link" target="_blank" href="https://business.adobe.com/products/experience-platform/experience-platform-edge-network.html" rel="noreferrer noopener">https://business.adobe.com/products/experience-platform/experience-platform-edge-network.html</a>"></span>Experience Platform Edge Network<span class="html-tag"></a></span>.<span class="html-tag"></li></span></td>
</tr>
<tr>
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<td class="line-content"><span class="html-tag"></ul></span></td>
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<td class="line-content"><span class="html-tag"><p></span><span class="html-tag"><strong></span><span class="html-tag"><a <span class="html-attribute-name">href</span>="<a class="html-attribute-value html-external-link" target="_blank" href="https://business.adobe.com/products/experience-platform/features.html" rel="noreferrer noopener">https://business.adobe.com/products/experience-platform/features.html</a>"></span>Explore features<span class="html-tag"></a></span><span class="html-tag"></strong></span><span class="html-tag"></p></span></td>
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<td class="line-content"><span class="html-tag"><div></span></td>
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<td class="line-number" value="407"></td>
<td class="line-content"><span class="html-tag"><div <span class="html-attribute-name">class</span>="<span class="html-attribute-value">section-metadata</span>"></span></td>
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<td class="line-number" value="408"></td>
<td class="line-content"><span class="html-tag"><div></span></td>
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<td class="line-content"><span class="html-tag"><div <span class="html-attribute-name">data-valign</span>="<span class="html-attribute-value">middle</span>"></span>tab<span class="html-tag"></div></span></td>
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<td class="line-number" value="410"></td>
<td class="line-content"><span class="html-tag"><div <span class="html-attribute-name">data-valign</span>="<span class="html-attribute-value">middle</span>"></span>Governance &#x26; privacy<span class="html-tag"></div></span></td>
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<td class="line-number" value="411"></td>
<td class="line-content"><span class="html-tag"></div></span></td>
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<td class="line-content"><span class="html-tag"><div <span class="html-attribute-name">data-valign</span>="<span class="html-attribute-value">middle</span>"></span>style<span class="html-tag"></div></span></td>
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<td class="line-number" value="414"></td>
<td class="line-content"><span class="html-tag"><div <span class="html-attribute-name">data-valign</span>="<span class="html-attribute-value">middle</span>"></span>M spacing<span class="html-tag"></div></span></td>
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<td class="line-number" value="415"></td>
<td class="line-content"><span class="html-tag"></div></span></td>
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<td class="line-content"><span class="html-tag"></div></span></td>
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<td class="line-number" value="417"></td>
<td class="line-content"><span class="html-tag"><div <span class="html-attribute-name">class</span>="<span class="html-attribute-value">media</span>"></span></td>
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<td class="line-number" value="418"></td>
<td class="line-content"><span class="html-tag"><div></span></td>
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<td class="line-number" value="419"></td>
<td class="line-content"><span class="html-tag"><div <span class="html-attribute-name">data-valign</span>="<span class="html-attribute-value">middle</span>"></span></td>
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<td class="line-number" value="420"></td>
<td class="line-content"><span class="html-tag"><picture></span></td>
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<td class="line-number" value="421"></td>
<td class="line-content"><span class="html-tag"><source <span class="html-attribute-name">type</span>="<span class="html-attribute-value">image/webp</span>" <span class="html-attribute-name">srcset</span>="<a class="html-attribute-value html-resource-link" target="_blank" href="https://business.adobe.com/products/experience-platform/media_1336bb830726c3eb18b954925262e47672aebb64d.png?width=2000&#x26;format=webply&#x26;optimize=medium" rel="noreferrer noopener">./media_1336bb830726c3eb18b954925262e47672aebb64d.png?width=2000&#x26;format=webply&#x26;optimize=medium</a>" <span class="html-attribute-name">media</span>="<span class="html-attribute-value">(min-width: 600px)</span>"></span></td>
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<td class="line-number" value="422"></td>
<td class="line-content"><span class="html-tag"><source <span class="html-attribute-name">type</span>="<span class="html-attribute-value">image/webp</span>" <span class="html-attribute-name">srcset</span>="<a class="html-attribute-value html-resource-link" target="_blank" href="https://business.adobe.com/products/experience-platform/media_1336bb830726c3eb18b954925262e47672aebb64d.png?width=750&#x26;format=webply&#x26;optimize=medium" rel="noreferrer noopener">./media_1336bb830726c3eb18b954925262e47672aebb64d.png?width=750&#x26;format=webply&#x26;optimize=medium</a>"></span></td>
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<tr>
<td class="line-number" value="423"></td>
<td class="line-content"><span class="html-tag"><source <span class="html-attribute-name">type</span>="<span class="html-attribute-value">image/png</span>" <span class="html-attribute-name">srcset</span>="<a class="html-attribute-value html-resource-link" target="_blank" href="https://business.adobe.com/products/experience-platform/media_1336bb830726c3eb18b954925262e47672aebb64d.png?width=2000&#x26;format=png&#x26;optimize=medium" rel="noreferrer noopener">./media_1336bb830726c3eb18b954925262e47672aebb64d.png?width=2000&#x26;format=png&#x26;optimize=medium</a>" <span class="html-attribute-name">media</span>="<span class="html-attribute-value">(min-width: 600px)</span>"></span></td>
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<td class="line-number" value="424"></td>
<td class="line-content"><span class="html-tag"><img <span class="html-attribute-name">loading</span>="<span class="html-attribute-value">lazy</span>" <span class="html-attribute-name">alt</span>="<span class="html-attribute-value">Keeping data safe and private allows for responsible marketing.</span>" <span class="html-attribute-name">src</span>="<a class="html-attribute-value html-resource-link" target="_blank" href="https://business.adobe.com/products/experience-platform/media_1336bb830726c3eb18b954925262e47672aebb64d.png?width=750&format=png&optimize=medium" rel="noreferrer noopener">./media_1336bb830726c3eb18b954925262e47672aebb64d.png?width=750&#x26;format=png&#x26;optimize=medium</a>" <span class="html-attribute-name">width</span>="<span class="html-attribute-value">1000</span>" <span class="html-attribute-name">height</span>="<span class="html-attribute-value">750</span>"></span></td>
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<td class="line-number" value="425"></td>
<td class="line-content"><span class="html-tag"></picture></span></td>
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<td class="line-number" value="426"></td>
<td class="line-content"><span class="html-tag"></div></span></td>
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<td class="line-number" value="427"></td>
<td class="line-content"><span class="html-tag"><div <span class="html-attribute-name">data-valign</span>="<span class="html-attribute-value">middle</span>"></span></td>
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<td class="line-number" value="428"></td>
<td class="line-content"><span class="html-tag"><h3 <span class="html-attribute-name">id</span>="<span class="html-attribute-value">market-responsibly-and-honor-customer-preferences-with-patented-trust-capabilities</span>"></span>Market responsibly and honor customer preferences with patented trust capabilities.<span class="html-tag"></h3></span></td>
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<td class="line-number" value="429"></td>
<td class="line-content"><span class="html-tag"><ul></span></td>
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<td class="line-content"><span class="html-tag"><li></span>Protect customer data through collection, storage, and usage with <span class="html-tag"><a <span class="html-attribute-name">href</span>="<a class="html-attribute-value html-external-link" target="_blank" href="https://business.adobe.com/products/experience-platform/security.html" rel="noreferrer noopener">https://business.adobe.com/products/experience-platform/security.html</a>"></span>enhanced security capabilities<span class="html-tag"></a></span>.<span class="html-tag"></li></span></td>
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<td class="line-number" value="431"></td>
<td class="line-content"><span class="html-tag"><li></span>Use personal data responsibly by automatically honoring customer <span class="html-tag"><a <span class="html-attribute-name">href</span>="<a class="html-attribute-value html-external-link" target="_blank" href="https://experienceleague.adobe.com/docs/experience-platform/landing/governance-privacy-security/consent/adobe/overview.html#_blank" rel="noreferrer noopener">https://experienceleague.adobe.com/docs/experience-platform/landing/governance-privacy-security/consent/adobe/overview.html#_blank</a>"></span>preferences and consent<span class="html-tag"></a></span>.<span class="html-tag"></li></span></td>
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<td class="line-number" value="432"></td>
<td class="line-content"><span class="html-tag"><li></span>Ensure use of customer data is in line with organizational <span class="html-tag"><a <span class="html-attribute-name">href</span>="<a class="html-attribute-value html-external-link" target="_blank" href="https://business.adobe.com/products/experience-platform/data-governance.html" rel="noreferrer noopener">https://business.adobe.com/products/experience-platform/data-governance.html</a>"></span>governance and privacy policies<span class="html-tag"></a></span>.<span class="html-tag"></li></span></td>
</tr>
<tr>
<td class="line-number" value="433"></td>
<td class="line-content"><span class="html-tag"><li></span>Use turnkey solutions for adhering to data privacy regulations (such as <span class="html-tag"><a <span class="html-attribute-name">href</span>="<a class="html-attribute-value html-external-link" target="_blank" href="https://business.adobe.com/products/experience-platform/privacy-service.html" rel="noreferrer noopener">https://business.adobe.com/products/experience-platform/privacy-service.html</a>"></span>GDPR and CCPA<span class="html-tag"></a></span>) and industry-specific regulations (such as <span class="html-tag"><a <span class="html-attribute-name">href</span>="<a class="html-attribute-value html-external-link" target="_blank" href="https://business.adobe.com/solutions/experience-cloud-for-healthcare.html" rel="noreferrer noopener">https://business.adobe.com/solutions/experience-cloud-for-healthcare.html</a>"></span>HIPAA<span class="html-tag"></a></span>).<span class="html-tag"></li></span></td>
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<tr>
<td class="line-number" value="434"></td>
<td class="line-content"><span class="html-tag"></ul></span></td>
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<td class="line-number" value="435"></td>
<td class="line-content"><span class="html-tag"><p></span><span class="html-tag"><strong></span><span class="html-tag"><a <span class="html-attribute-name">href</span>="<a class="html-attribute-value html-external-link" target="_blank" href="https://business.adobe.com/products/experience-platform/features.html" rel="noreferrer noopener">https://business.adobe.com/products/experience-platform/features.html</a>"></span>Explore features<span class="html-tag"></a></span><span class="html-tag"></strong></span><span class="html-tag"></p></span></td>
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<td class="line-number" value="436"></td>
<td class="line-content"><span class="html-tag"></div></span></td>
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<td class="line-content"><span class="html-tag"><div></span></td>
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<td class="line-content"><span class="html-tag"><div <span class="html-attribute-name">class</span>="<span class="html-attribute-value">section-metadata</span>"></span></td>
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<td class="line-content"><span class="html-tag"><div></span></td>
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<td class="line-content"><span class="html-tag"><div <span class="html-attribute-name">data-valign</span>="<span class="html-attribute-value">middle</span>"></span>tab<span class="html-tag"></div></span></td>
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<td class="line-number" value="444"></td>
<td class="line-content"><span class="html-tag"><div <span class="html-attribute-name">data-valign</span>="<span class="html-attribute-value">middle</span>"></span>Insights &#x26; AI<span class="html-tag"></div></span></td>
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<td class="line-content"><span class="html-tag"></div></span></td>
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<td class="line-content"><span class="html-tag"><div <span class="html-attribute-name">data-valign</span>="<span class="html-attribute-value">middle</span>"></span>style<span class="html-tag"></div></span></td>
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<td class="line-number" value="448"></td>
<td class="line-content"><span class="html-tag"><div <span class="html-attribute-name">data-valign</span>="<span class="html-attribute-value">middle</span>"></span>M spacing<span class="html-tag"></div></span></td>
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<td class="line-number" value="449"></td>
<td class="line-content"><span class="html-tag"></div></span></td>
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<td class="line-content"><span class="html-tag"><div <span class="html-attribute-name">class</span>="<span class="html-attribute-value">media</span>"></span></td>
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<td class="line-content"><span class="html-tag"><div></span></td>
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<td class="line-content"><span class="html-tag"><div <span class="html-attribute-name">data-valign</span>="<span class="html-attribute-value">middle</span>"></span></td>
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<td class="line-content"><span class="html-tag"><source <span class="html-attribute-name">type</span>="<span class="html-attribute-value">image/webp</span>" <span class="html-attribute-name">srcset</span>="<a class="html-attribute-value html-resource-link" target="_blank" href="https://business.adobe.com/products/experience-platform/media_1d3ad45bb3eb1267d76206df53bc4183b9d78f7d7.png?width=2000&#x26;format=webply&#x26;optimize=medium" rel="noreferrer noopener">./media_1d3ad45bb3eb1267d76206df53bc4183b9d78f7d7.png?width=2000&#x26;format=webply&#x26;optimize=medium</a>" <span class="html-attribute-name">media</span>="<span class="html-attribute-value">(min-width: 600px)</span>"></span></td>
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<td class="line-number" value="456"></td>
<td class="line-content"><span class="html-tag"><source <span class="html-attribute-name">type</span>="<span class="html-attribute-value">image/webp</span>" <span class="html-attribute-name">srcset</span>="<a class="html-attribute-value html-resource-link" target="_blank" href="https://business.adobe.com/products/experience-platform/media_1d3ad45bb3eb1267d76206df53bc4183b9d78f7d7.png?width=750&#x26;format=webply&#x26;optimize=medium" rel="noreferrer noopener">./media_1d3ad45bb3eb1267d76206df53bc4183b9d78f7d7.png?width=750&#x26;format=webply&#x26;optimize=medium</a>"></span></td>
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<td class="line-number" value="457"></td>
<td class="line-content"><span class="html-tag"><source <span class="html-attribute-name">type</span>="<span class="html-attribute-value">image/png</span>" <span class="html-attribute-name">srcset</span>="<a class="html-attribute-value html-resource-link" target="_blank" href="https://business.adobe.com/products/experience-platform/media_1d3ad45bb3eb1267d76206df53bc4183b9d78f7d7.png?width=2000&#x26;format=png&#x26;optimize=medium" rel="noreferrer noopener">./media_1d3ad45bb3eb1267d76206df53bc4183b9d78f7d7.png?width=2000&#x26;format=png&#x26;optimize=medium</a>" <span class="html-attribute-name">media</span>="<span class="html-attribute-value">(min-width: 600px)</span>"></span></td>
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<td class="line-number" value="458"></td>
<td class="line-content"><span class="html-tag"><img <span class="html-attribute-name">loading</span>="<span class="html-attribute-value">lazy</span>" <span class="html-attribute-name">alt</span>="<span class="html-attribute-value">Using AI to unlock deeper performance analysis.</span>" <span class="html-attribute-name">src</span>="<a class="html-attribute-value html-resource-link" target="_blank" href="https://business.adobe.com/products/experience-platform/media_1d3ad45bb3eb1267d76206df53bc4183b9d78f7d7.png?width=750&format=png&optimize=medium" rel="noreferrer noopener">./media_1d3ad45bb3eb1267d76206df53bc4183b9d78f7d7.png?width=750&#x26;format=png&#x26;optimize=medium</a>" <span class="html-attribute-name">width</span>="<span class="html-attribute-value">1000</span>" <span class="html-attribute-name">height</span>="<span class="html-attribute-value">750</span>"></span></td>
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<td class="line-number" value="459"></td>
<td class="line-content"><span class="html-tag"></picture></span></td>
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<td class="line-number" value="460"></td>
<td class="line-content"><span class="html-tag"></div></span></td>
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<td class="line-number" value="461"></td>
<td class="line-content"><span class="html-tag"><div <span class="html-attribute-name">data-valign</span>="<span class="html-attribute-value">middle</span>"></span></td>
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<td class="line-number" value="462"></td>
<td class="line-content"><span class="html-tag"><h3 <span class="html-attribute-name">id</span>="<span class="html-attribute-value">get-the-insights-you-need-to-analyze-predict-and-optimize-customer-experiences</span>"></span>Get the insights you need to analyze, predict, and optimize customer experiences.<span class="html-tag"></h3></span></td>
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<td class="line-number" value="463"></td>
<td class="line-content"><span class="html-tag"><ul></span></td>
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<td class="line-number" value="464"></td>
<td class="line-content"><span class="html-tag"><li></span><span class="html-tag"><a <span class="html-attribute-name">href</span>="<a class="html-attribute-value html-external-link" target="_blank" href="https://business.adobe.com/products/experience-platform/query-service.html" rel="noreferrer noopener">https://business.adobe.com/products/experience-platform/query-service.html</a>"></span>Explore, clean, shape, manipulate, and enrich<span class="html-tag"></a></span> data to find the attributes and datasets you need for better personalization, analysis, and reporting.<span class="html-tag"></li></span></td>
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<td class="line-number" value="465"></td>
<td class="line-content"><span class="html-tag"><li></span>Visualize data using built-in integrations with business intelligence tools.<span class="html-tag"></li></span></td>
</tr>
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<td class="line-number" value="466"></td>
<td class="line-content"><span class="html-tag"><li></span>Leverage <span class="html-tag"><a <span class="html-attribute-name">href</span>="<a class="html-attribute-value html-external-link" target="_blank" href="https://business.adobe.com/products/sensei/adobe-sensei.html" rel="noreferrer noopener">https://business.adobe.com/products/sensei/adobe-sensei.html</a>"></span>powerful AI services<span class="html-tag"></a></span> to better understand your customers, predict customer behavior, and make informed AI-driven decisions.<span class="html-tag"></li></span></td>
</tr>
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<td class="line-number" value="467"></td>
<td class="line-content"><span class="html-tag"><li></span>Get to insights and action faster with <span class="html-tag"><a <span class="html-attribute-name">href</span>="<a class="html-attribute-value html-external-link" target="_blank" href="https://business.adobe.com/products/sensei/adobe-sensei-genai.html" rel="noreferrer noopener">https://business.adobe.com/products/sensei/adobe-sensei-genai.html</a>"></span>generative AI capabilities<span class="html-tag"></a></span> — from suggested prompts and intelligent captions to object creation and an AI assistant — powered by a fusion of your customer data and adobe specific relationship knowledge.<span class="html-tag"></li></span></td>
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<td class="line-number" value="468"></td>
<td class="line-content"><span class="html-tag"></ul></span></td>
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<td class="line-number" value="469"></td>
<td class="line-content"><span class="html-tag"><p></span><span class="html-tag"><strong></span><span class="html-tag"><a <span class="html-attribute-name">href</span>="<a class="html-attribute-value html-external-link" target="_blank" href="https://business.adobe.com/products/experience-platform/features.html" rel="noreferrer noopener">https://business.adobe.com/products/experience-platform/features.html</a>"></span>Explore features<span class="html-tag"></a></span><span class="html-tag"></strong></span><span class="html-tag"></p></span></td>
</tr>
<tr>
<td class="line-number" value="470"></td>
<td class="line-content"><span class="html-tag"></div></span></td>
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<td class="line-number" value="471"></td>
<td class="line-content"><span class="html-tag"></div></span></td>
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<td class="line-number" value="472"></td>
<td class="line-content"><span class="html-tag"></div></span></td>
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<td class="line-content"><span class="html-tag"></div></span></td>
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<td class="line-content"><span class="html-tag"><div></span></td>
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<td class="line-number" value="475"></td>
<td class="line-content"><span class="html-tag"><div <span class="html-attribute-name">class</span>="<span class="html-attribute-value">section-metadata</span>"></span></td>
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<td class="line-number" value="476"></td>
<td class="line-content"><span class="html-tag"><div></span></td>
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<td class="line-number" value="477"></td>
<td class="line-content"><span class="html-tag"><div <span class="html-attribute-name">data-valign</span>="<span class="html-attribute-value">middle</span>"></span>tab<span class="html-tag"></div></span></td>
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<td class="line-content"><span class="html-tag"><div <span class="html-attribute-name">data-valign</span>="<span class="html-attribute-value">middle</span>"></span>Extensibility<span class="html-tag"></div></span></td>
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<td class="line-content"><span class="html-tag"><div <span class="html-attribute-name">data-valign</span>="<span class="html-attribute-value">middle</span>"></span>M spacing<span class="html-tag"></div></span></td>
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<td class="line-number" value="484"></td>
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<td class="line-number" value="485"></td>
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<td class="line-content"><span class="html-tag"><picture></span></td>
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<td class="line-content"><span class="html-tag"><source <span class="html-attribute-name">type</span>="<span class="html-attribute-value">image/webp</span>" <span class="html-attribute-name">srcset</span>="<a class="html-attribute-value html-resource-link" target="_blank" href="https://business.adobe.com/products/experience-platform/media_1bef98d897331b0392672d9a11e140bcfcd69cfb3.png?width=2000&#x26;format=webply&#x26;optimize=medium" rel="noreferrer noopener">./media_1bef98d897331b0392672d9a11e140bcfcd69cfb3.png?width=2000&#x26;format=webply&#x26;optimize=medium</a>" <span class="html-attribute-name">media</span>="<span class="html-attribute-value">(min-width: 600px)</span>"></span></td>
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<td class="line-number" value="490"></td>
<td class="line-content"><span class="html-tag"><source <span class="html-attribute-name">type</span>="<span class="html-attribute-value">image/webp</span>" <span class="html-attribute-name">srcset</span>="<a class="html-attribute-value html-resource-link" target="_blank" href="https://business.adobe.com/products/experience-platform/media_1bef98d897331b0392672d9a11e140bcfcd69cfb3.png?width=750&#x26;format=webply&#x26;optimize=medium" rel="noreferrer noopener">./media_1bef98d897331b0392672d9a11e140bcfcd69cfb3.png?width=750&#x26;format=webply&#x26;optimize=medium</a>"></span></td>
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<td class="line-number" value="491"></td>
<td class="line-content"><span class="html-tag"><source <span class="html-attribute-name">type</span>="<span class="html-attribute-value">image/png</span>" <span class="html-attribute-name">srcset</span>="<a class="html-attribute-value html-resource-link" target="_blank" href="https://business.adobe.com/products/experience-platform/media_1bef98d897331b0392672d9a11e140bcfcd69cfb3.png?width=2000&#x26;format=png&#x26;optimize=medium" rel="noreferrer noopener">./media_1bef98d897331b0392672d9a11e140bcfcd69cfb3.png?width=2000&#x26;format=png&#x26;optimize=medium</a>" <span class="html-attribute-name">media</span>="<span class="html-attribute-value">(min-width: 600px)</span>"></span></td>
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<td class="line-number" value="492"></td>
<td class="line-content"><span class="html-tag"><img <span class="html-attribute-name">loading</span>="<span class="html-attribute-value">lazy</span>" <span class="html-attribute-name">alt</span>="<span class="html-attribute-value">Integrating Experience Platform into a customer experience tech stack.</span>" <span class="html-attribute-name">src</span>="<a class="html-attribute-value html-resource-link" target="_blank" href="https://business.adobe.com/products/experience-platform/media_1bef98d897331b0392672d9a11e140bcfcd69cfb3.png?width=750&format=png&optimize=medium" rel="noreferrer noopener">./media_1bef98d897331b0392672d9a11e140bcfcd69cfb3.png?width=750&#x26;format=png&#x26;optimize=medium</a>" <span class="html-attribute-name">width</span>="<span class="html-attribute-value">1000</span>" <span class="html-attribute-name">height</span>="<span class="html-attribute-value">750</span>"></span></td>
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<tr>
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<td class="line-content"><span class="html-tag"></picture></span></td>
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<td class="line-number" value="494"></td>
<td class="line-content"><span class="html-tag"></div></span></td>
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<td class="line-number" value="495"></td>
<td class="line-content"><span class="html-tag"><div <span class="html-attribute-name">data-valign</span>="<span class="html-attribute-value">middle</span>"></span></td>
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<td class="line-number" value="496"></td>
<td class="line-content"><span class="html-tag"><h3 <span class="html-attribute-name">id</span>="<span class="html-attribute-value">connect-your-channels-and-applications-to-a-low-latency-api-first-extensible-platform</span>"></span>Connect your channels and applications to a low latency, API-first, extensible platform.<span class="html-tag"></h3></span></td>
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<tr>
<td class="line-number" value="497"></td>
<td class="line-content"><span class="html-tag"><ul></span></td>
</tr>
<tr>
<td class="line-number" value="498"></td>
<td class="line-content"><span class="html-tag"><li></span>Integrate Experience Platform into your customer experience tech stack through REST APIs and streaming integrations.<span class="html-tag"></li></span></td>
</tr>
<tr>
<td class="line-number" value="499"></td>
<td class="line-content"><span class="html-tag"><li></span>Connect with an open platform to start fast and evolve into the future of customer experience.<span class="html-tag"></li></span></td>
</tr>
<tr>
<td class="line-number" value="500"></td>
<td class="line-content"><span class="html-tag"><li></span>Extend Adobe Experience Platform into your own environments and data lakes.<span class="html-tag"></li></span></td>
</tr>
<tr>
<td class="line-number" value="501"></td>
<td class="line-content"><span class="html-tag"><li></span>Enhance product performance by building new services and custom cloud applications.<span class="html-tag"></li></span></td>
</tr>
<tr>
<td class="line-number" value="502"></td>
<td class="line-content"><span class="html-tag"></ul></span></td>
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<tr>
<td class="line-number" value="503"></td>
<td class="line-content"><span class="html-tag"><p></span><span class="html-tag"><strong></span><span class="html-tag"><a <span class="html-attribute-name">href</span>="<a class="html-attribute-value html-external-link" target="_blank" href="https://developer.adobe.com/experience-platform-apis/#_blank" rel="noreferrer noopener">https://developer.adobe.com/experience-platform-apis/#_blank</a>"></span>Explore APIs<span class="html-tag"></a></span><span class="html-tag"></strong></span><span class="html-tag"></p></span></td>
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<td class="line-content"><span class="html-tag"><div <span class="html-attribute-name">data-valign</span>="<span class="html-attribute-value">middle</span>"></span><span class="html-tag"></div></span></td>
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<td class="line-content"><span class="html-tag"><source <span class="html-attribute-name">type</span>="<span class="html-attribute-value">image/webp</span>" <span class="html-attribute-name">srcset</span>="<a class="html-attribute-value html-resource-link" target="_blank" href="https://business.adobe.com/products/experience-platform/media_17eb0985095ba4fbc83a33fcb580821502a5d10a4.jpeg?width=2000&#x26;format=webply&#x26;optimize=medium" rel="noreferrer noopener">./media_17eb0985095ba4fbc83a33fcb580821502a5d10a4.jpeg?width=2000&#x26;format=webply&#x26;optimize=medium</a>" <span class="html-attribute-name">media</span>="<span class="html-attribute-value">(min-width: 600px)</span>"></span></td>
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<td class="line-number" value="521"></td>
<td class="line-content"><span class="html-tag"><source <span class="html-attribute-name">type</span>="<span class="html-attribute-value">image/webp</span>" <span class="html-attribute-name">srcset</span>="<a class="html-attribute-value html-resource-link" target="_blank" href="https://business.adobe.com/products/experience-platform/media_17eb0985095ba4fbc83a33fcb580821502a5d10a4.jpeg?width=750&#x26;format=webply&#x26;optimize=medium" rel="noreferrer noopener">./media_17eb0985095ba4fbc83a33fcb580821502a5d10a4.jpeg?width=750&#x26;format=webply&#x26;optimize=medium</a>"></span></td>
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<td class="line-number" value="523"></td>
<td class="line-content"><span class="html-tag"><img <span class="html-attribute-name">loading</span>="<span class="html-attribute-value">lazy</span>" <span class="html-attribute-name">alt</span>="<span class="html-attribute-value">Microsoft, ServiceNow, AWS, Salesforce, IBM, Paypal, Google, SAP, Oracle</span>" <span class="html-attribute-name">src</span>="<a class="html-attribute-value html-resource-link" target="_blank" href="https://business.adobe.com/products/experience-platform/media_17eb0985095ba4fbc83a33fcb580821502a5d10a4.jpeg?width=750&format=jpeg&optimize=medium" rel="noreferrer noopener">./media_17eb0985095ba4fbc83a33fcb580821502a5d10a4.jpeg?width=750&#x26;format=jpeg&#x26;optimize=medium</a>" <span class="html-attribute-name">width</span>="<span class="html-attribute-value">1400</span>" <span class="html-attribute-name">height</span>="<span class="html-attribute-value">1050</span>"></span></td>
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<td class="line-number" value="524"></td>
<td class="line-content"><span class="html-tag"></picture></span></td>
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<td class="line-number" value="525"></td>
<td class="line-content"><span class="html-tag"></div></span></td>
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<td class="line-number" value="526"></td>
<td class="line-content"><span class="html-tag"><div <span class="html-attribute-name">data-valign</span>="<span class="html-attribute-value">middle</span>"></span></td>
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<td class="line-number" value="527"></td>
<td class="line-content"><span class="html-tag"><h2 <span class="html-attribute-name">id</span>="<span class="html-attribute-value">expand-the-value-of-your-existing-tech-with-integrations</span>"></span>Expand the value of your existing tech with integrations.<span class="html-tag"></h2></span></td>
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<td class="line-number" value="528"></td>
<td class="line-content"><span class="html-tag"><p></span>Because Experience Platform normalizes data from both internal and external sources in real time, you can easily integrate your existing technology with Experience Cloud products to create the most comprehensive customer tech stack available.<span class="html-tag"></p></span></td>
</tr>
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<td class="line-number" value="529"></td>
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</tr>
<tr>
<td class="line-number" value="530"></td>
<td class="line-content"><span class="html-tag"></div></span></td>
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<tr>
<td class="line-number" value="531"></td>
<td class="line-content"><span class="html-tag"></div></span></td>
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<td class="line-number" value="532"></td>
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<tr>
<td class="line-number" value="533"></td>
<td class="line-content"><span class="html-tag"></div></span></td>
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<tr>
<td class="line-number" value="534"></td>
<td class="line-content"><span class="html-tag"><div></span></td>
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<td class="line-number" value="535"></td>
<td class="line-content"><span class="html-tag"><div <span class="html-attribute-name">class</span>="<span class="html-attribute-value">text full-width no-spacing</span>"></span></td>
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<td class="line-number" value="536"></td>
<td class="line-content"><span class="html-tag"><div></span></td>
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<td class="line-number" value="537"></td>
<td class="line-content"><span class="html-tag"><div <span class="html-attribute-name">data-valign</span>="<span class="html-attribute-value">middle</span>"></span></td>
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<td class="line-number" value="538"></td>
<td class="line-content"><span class="html-tag"><h2 <span class="html-attribute-name">id</span>="<span class="html-attribute-value">the-benefits-of-experience-platform</span>"></span>The benefits of Experience Platform.<span class="html-tag"></h2></span></td>
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<tr>
<td class="line-number" value="539"></td>
<td class="line-content"><span class="html-tag"></div></span></td>
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<tr>
<td class="line-number" value="540"></td>
<td class="line-content"><span class="html-tag"></div></span></td>
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<tr>
<td class="line-number" value="541"></td>
<td class="line-content"><span class="html-tag"></div></span></td>
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<td class="line-number" value="542"></td>
<td class="line-content"><span class="html-tag"></div></span></td>
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<tr>
<td class="line-number" value="543"></td>
<td class="line-content"><span class="html-tag"><div></span></td>
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<td class="line-number" value="544"></td>
<td class="line-content"><span class="html-tag"><div <span class="html-attribute-name">class</span>="<span class="html-attribute-value">icon-block small vertical xs-spacing</span>"></span></td>
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<td class="line-number" value="545"></td>
<td class="line-content"><span class="html-tag"><div></span></td>
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<tr>
<td class="line-number" value="546"></td>
<td class="line-content"><span class="html-tag"><div <span class="html-attribute-name">data-valign</span>="<span class="html-attribute-value">middle</span>"></span></td>
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<td class="line-number" value="547"></td>
<td class="line-content"><span class="html-tag"><p></span><span class="html-tag"><a <span class="html-attribute-name">href</span>="<a class="html-attribute-value html-external-link" target="_blank" href="https://business.adobe.com/assets/icons/products/experience-platform/adobe-experience-platform/decrease-time-to-value-100x80.svg" rel="noreferrer noopener">/assets/icons/products/experience-platform/adobe-experience-platform/decrease-time-to-value-100x80.svg</a>"></span>https://main--bacom--adobecom.hlx.page/assets/icons/products/experience-platform/adobe-experience-platform/decrease-time-to-value-100x80.svg<span class="html-tag"></a></span><span class="html-tag"></p></span></td>
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<td class="line-content"><span class="html-tag"><h3 <span class="html-attribute-name">id</span>="<span class="html-attribute-value">decrease-time-to-value</span>"></span>Decrease time to value.<span class="html-tag"></h3></span></td>
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<td class="line-content"><span class="html-tag"><p></span>Build your foundation once and apply it across all current and future applications.<span class="html-tag"></p></span></td>
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<td class="line-number" value="552"></td>
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<td class="line-number" value="553"></td>
<td class="line-content"><span class="html-tag"><div <span class="html-attribute-name">class</span>="<span class="html-attribute-value">icon-block small vertical xs-spacing</span>"></span></td>
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<tr>
<td class="line-number" value="555"></td>
<td class="line-content"><span class="html-tag"><div <span class="html-attribute-name">data-valign</span>="<span class="html-attribute-value">middle</span>"></span></td>
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<td class="line-content"><span class="html-tag"><p></span><span class="html-tag"><a <span class="html-attribute-name">href</span>="<a class="html-attribute-value html-external-link" target="_blank" href="https://business.adobe.com/assets/icons/products/experience-platform/adobe-experience-platform/single-customer-profile-100x80.svg" rel="noreferrer noopener">/assets/icons/products/experience-platform/adobe-experience-platform/single-customer-profile-100x80.svg</a>"></span>https://main--bacom--adobecom.hlx.page/assets/icons/products/experience-platform/adobe-experience-platform/single-customer-profile-100x80.svg<span class="html-tag"></a></span><span class="html-tag"></p></span></td>
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<td class="line-content"><span class="html-tag"><p></span>Real-time customer profiles are available and shareable across systems for better engagement and analysis of customer experience workflows.<span class="html-tag"></p></span></td>
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<td class="line-number" value="565"></td>
<td class="line-content"><span class="html-tag"><p></span><span class="html-tag"><a <span class="html-attribute-name">href</span>="<a class="html-attribute-value html-external-link" target="_blank" href="https://business.adobe.com/assets/icons/products/experience-platform/adobe-experience-platform/limitless-evolution-100x80.svg" rel="noreferrer noopener">/assets/icons/products/experience-platform/adobe-experience-platform/limitless-evolution-100x80.svg</a>"></span>https://main--bacom--adobecom.hlx.page/assets/icons/products/experience-platform/adobe-experience-platform/limitless-evolution-100x80.svg<span class="html-tag"></a></span><span class="html-tag"></p></span></td>
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<td class="line-content"><span class="html-tag"><h3 <span class="html-attribute-name">id</span>="<span class="html-attribute-value">limitless-evolution</span>"></span>Limitless evolution.<span class="html-tag"></h3></span></td>
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<td class="line-number" value="567"></td>
<td class="line-content"><span class="html-tag"><p></span>Continue to seamlessly evolve customer experience management for whatever the future holds.<span class="html-tag"></p></span></td>
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<td class="line-content"><span class="html-tag"><div <span class="html-attribute-name">data-valign</span>="<span class="html-attribute-value">middle</span>"></span>style<span class="html-tag"></div></span></td>
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<td class="line-content"><span class="html-tag"><div <span class="html-attribute-name">data-valign</span>="<span class="html-attribute-value">middle</span>"></span>three up, xl-spacing<span class="html-tag"></div></span></td>
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<td class="line-content"><span class="html-tag"><div <span class="html-attribute-name">data-valign</span>="<span class="html-attribute-value">middle</span>"></span>style<span class="html-tag"></div></span></td>
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<td class="line-content"><span class="html-tag"><div <span class="html-attribute-name">data-valign</span>="<span class="html-attribute-value">middle</span>"></span>divider, container<span class="html-tag"></div></span></td>
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<td class="line-content"><span class="html-tag"><h2 <span class="html-attribute-name">id</span>="<span class="html-attribute-value">related-content</span>"></span>Related content<span class="html-tag"></h2></span></td>
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<td class="line-content"><span class="html-tag"><p></span><span class="html-tag"><a <span class="html-attribute-name">href</span>="<a class="html-attribute-value html-external-link" target="_blank" href="https://business.adobe.com/fragments/products/cards/experience-platform" rel="noreferrer noopener">/fragments/products/cards/experience-platform</a>"></span>https://main--bacom--adobecom.hlx.page/fragments/products/cards/experience-platform<span class="html-tag"></a></span><span class="html-tag"></p></span></td>
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<td class="line-content"><span class="html-tag"><div <span class="html-attribute-name">class</span>="<span class="html-attribute-value">text center xl-spacing-top</span>"></span></td>
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<td class="line-content"><span class="html-tag"><h2 <span class="html-attribute-name">id</span>="<span class="html-attribute-value">questions-we-have-answers</span>"></span>Questions? We have answers.<span class="html-tag"></h2></span></td>
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<td class="line-content"><span class="html-tag"><div <span class="html-attribute-name">class</span>="<span class="html-attribute-value">accordion seo</span>"></span></td>
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<td class="line-number" value="605"></td>
<td class="line-content"><span class="html-tag"><div></span></td>
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<td class="line-content"><span class="html-tag"><h3 <span class="html-attribute-name">id</span>="<span class="html-attribute-value">what-is-adobe-experience-platform</span>"></span>What is Adobe Experience platform?<span class="html-tag"></h3></span></td>
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<td class="line-number" value="608"></td>
<td class="line-content"><span class="html-tag"></div></span></td>
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<td class="line-content"><span class="html-tag"><div <span class="html-attribute-name">data-valign</span>="<span class="html-attribute-value">middle</span>"></span>Adobe Experience Platform is an industry-leading technology platform that weaves all your critical customer data together in real time — not just CRM or other first-party data — all of it, including behavioral, transactional, financial, operational, and third-party data. It brings in data, standardizes it, makes it "smarter," and acts on it across channels. It lets you understand what your customers want right now and build experiences to match.<span class="html-tag"></div></span></td>
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<td class="line-content"><span class="html-tag"></div></span></td>
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<td class="line-content"><span class="html-tag"><div></span></td>
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<td class="line-content"><span class="html-tag"><div <span class="html-attribute-name">data-valign</span>="<span class="html-attribute-value">middle</span>"></span></td>
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<td class="line-number" value="615"></td>
<td class="line-content"><span class="html-tag"><h3 <span class="html-attribute-name">id</span>="<span class="html-attribute-value">is-adobe-experience-platform-the-same-as-adobe-experience-cloud</span>"></span>Is Adobe Experience Platform the same as Adobe Experience Cloud?<span class="html-tag"></h3></span></td>
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<td class="line-number" value="616"></td>
<td class="line-content"><span class="html-tag"></div></span></td>
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<td class="line-content"><span class="html-tag"><div <span class="html-attribute-name">data-valign</span>="<span class="html-attribute-value">middle</span>"></span>Adobe Experience Platform is the first enterprise-level customer experience management solution. It is the data foundation for Adobe Experience Cloud, a suite of integrated online marketing tools offering personalization at scale, streamlined content creation, data insights, content management, and customer journey products.<span class="html-tag"></div></span></td>
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<td class="line-number" value="622"></td>
<td class="line-content"><span class="html-tag"><div <span class="html-attribute-name">data-valign</span>="<span class="html-attribute-value">middle</span>"></span></td>
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<td class="line-number" value="623"></td>
<td class="line-content"><span class="html-tag"><h3 <span class="html-attribute-name">id</span>="<span class="html-attribute-value">whats-the-difference-between-adobe-experience-platform-and-adobe-experience-manager</span>"></span>What's the difference between Adobe Experience Platform and Adobe Experience Manager?<span class="html-tag"></h3></span></td>
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<td class="line-number" value="624"></td>
<td class="line-content"><span class="html-tag"></div></span></td>
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<td class="line-content"><span class="html-tag"></div></span></td>
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<td class="line-number" value="626"></td>
<td class="line-content"><span class="html-tag"><div></span></td>
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<td class="line-number" value="627"></td>
<td class="line-content"><span class="html-tag"><div <span class="html-attribute-name">data-valign</span>="<span class="html-attribute-value">middle</span>"></span></td>
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<td class="line-content"><span class="html-tag"><p></span>Adobe Experience Platform is the centralized and connected data foundation that powers customer experience management across <span class="html-tag"><a <span class="html-attribute-name">href</span>="<a class="html-attribute-value html-external-link" target="_blank" href="https://business.adobe.com/products/real-time-customer-data-platform/RTCDP.html" rel="noreferrer noopener">https://business.adobe.com/products/real-time-customer-data-platform/RTCDP.html</a>"></span>Adobe Real-Time CDP<span class="html-tag"></a></span>, <span class="html-tag"><a <span class="html-attribute-name">href</span>="<a class="html-attribute-value html-external-link" target="_blank" href="https://business.adobe.com/products/customer-journey-analytics/adobe-customer-journey-analytics.html" rel="noreferrer noopener">https://business.adobe.com/products/customer-journey-analytics/adobe-customer-journey-analytics.html</a>"></span>Adobe Customer Journey Analytics<span class="html-tag"></a></span>, and <span class="html-tag"><a <span class="html-attribute-name">href</span>="<a class="html-attribute-value html-external-link" target="_blank" href="https://business.adobe.com/products/journey-optimizer/adobe-journey-optimizer.html" rel="noreferrer noopener">https://business.adobe.com/products/journey-optimizer/adobe-journey-optimizer.html</a>"></span>Adobe Journey Optimizer<span class="html-tag"></a></span>.<span class="html-tag"></p></span></td>
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<td class="line-number" value="629"></td>
<td class="line-content"><span class="html-tag"><p></span><span class="html-tag"><a <span class="html-attribute-name">href</span>="<a class="html-attribute-value html-external-link" target="_blank" href="https://business.adobe.com/products/experience-manager/adobe-experience-manager.html" rel="noreferrer noopener">https://business.adobe.com/products/experience-manager/adobe-experience-manager.html</a>"></span>Adobe Experience Manager<span class="html-tag"></a></span> is a modern cloud application for experience management that accelerates delivery of omnichannel personalized experiences throughout the customer journey. It's capabilities a include content management system (CMS), digital asset management (DAM), digital enrollment and forms, cloud services, a learning management system, and a component content management system (CCMS).<span class="html-tag"></p></span></td>
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<td class="line-content"><span class="html-tag"><h3 <span class="html-attribute-name">id</span>="<span class="html-attribute-value">what-is-a-customer-experience-cx-platform</span>"></span>What is a customer experience (CX) platform?<span class="html-tag"></h3></span></td>
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<td class="line-content"><span class="html-tag"></div></span></td>
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<td class="line-content"><span class="html-tag"><div <span class="html-attribute-name">data-valign</span>="<span class="html-attribute-value">middle</span>"></span>A customer experience (CX) platform refers to the technology that manages the end-to-end customer experience across multiple channels and touchpoints. It provides regular updates, engagement messaging, and marketing campaigns specifically designed to secure long-term consumer interest. When combined with reliable, high-quality products and services, excellent customer support, and engaging marketing materials, CX platforms help businesses gauge their successes and spot issues before they arise, all while letting them deliver engaging touchpoints along the customer journey.<span class="html-tag"></div></span></td>
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<td class="line-content"><span class="html-tag"><h3 <span class="html-attribute-name">id</span>="<span class="html-attribute-value">what-is-personalization</span>"></span>What is personalization?<span class="html-tag"></h3></span></td>
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<td class="line-number" value="643"></td>
<td class="line-content"><span class="html-tag"></div></span></td>
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<td class="line-content"><span class="html-tag"><div <span class="html-attribute-name">data-valign</span>="<span class="html-attribute-value">middle</span>"></span><span class="html-tag"><a <span class="html-attribute-name">href</span>="<a class="html-attribute-value html-external-link" target="_blank" href="https://business.adobe.com/blog/basics/personalization#_blank#_dnt" rel="noreferrer noopener">https://business.adobe.com/blog/basics/personalization#_blank#_dnt</a>"></span>Personalization<span class="html-tag"></a></span>, in business marketing terms, is tailoring your marketing and digital experiences to the individual needs of your customer. To do this, brands segment audiences and identify the highest-value customers. This is done by determining which <span class="html-tag"><a <span class="html-attribute-name">href</span>="<a class="html-attribute-value html-external-link" target="_blank" href="https://business.adobe.com/blog/basics/define-customer-segmentation#_blank#_dnt" rel="noreferrer noopener">https://business.adobe.com/blog/basics/define-customer-segmentation#_blank#_dnt</a>"></span>customer segments<span class="html-tag"></a></span> are most likely to engage in a specific way or who are most positively affected when they see a specific version of your content. By personalizing your customer experience, you ensure you're interacting with your customers in a way they will notice, understand, and engage with.<span class="html-tag"></div></span></td>
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<td class="line-content"><span class="html-tag"><div <span class="html-attribute-name">data-valign</span>="<span class="html-attribute-value">middle</span>"></span>style<span class="html-tag"></div></span></td>
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<td class="line-content"><span class="html-tag"><div <span class="html-attribute-name">data-valign</span>="<span class="html-attribute-value">middle</span>"></span>xl-spacing<span class="html-tag"></div></span></td>
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<td class="line-content"><span class="html-tag"><div <span class="html-attribute-name">class</span>="<span class="html-attribute-value">card-metadata</span>"></span></td>
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<td class="line-content"><span class="html-tag"><div></span>title<span class="html-tag"></div></span></td>
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<td class="line-content"><span class="html-tag"><div></span>Make your data matter with Adobe Experience Platform.<span class="html-tag"></div></span></td>
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<td class="line-content"><span class="html-tag"><div></span>CardDescription<span class="html-tag"></div></span></td>
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<td class="line-content"><span class="html-tag"><div></span>Adobe Experience Platform helps you deliver the right experience every time by transforming all your data into robust customer profiles that update in real time and AI-driven insights you can activate in every channel.<span class="html-tag"></div></span></td>
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<td class="line-content"><span class="html-tag"><div></span>cardDate<span class="html-tag"></div></span></td>
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<tr>
<td class="line-number" value="668"></td>
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<td class="line-content"><span class="html-tag"><h3 <span class="html-attribute-name">id</span>="<span class="html-attribute-value">real-time-customer-profiles-1</span>"></span><span class="html-tag"><strong></span>real-time customer profiles<span class="html-tag"></strong></span><span class="html-tag"></h3></span></td>
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<td class="line-number" value="873"></td>
<td class="line-content"><span class="html-tag"></div></span></td>
</tr>
<tr>
<td class="line-number" value="874"></td>
<td class="line-content"><span class="html-tag"></div></span></td>
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<td class="line-number" value="875"></td>
<td class="line-content"><span class="html-tag"><div></span></td>
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<td class="line-number" value="876"></td>
<td class="line-content"><span class="html-tag"><div <span class="html-attribute-name">data-valign</span>="<span class="html-attribute-value">middle</span>"></span></td>
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<td class="line-number" value="877"></td>
<td class="line-content"><span class="html-tag"><h3 <span class="html-attribute-name">id</span>="<span class="html-attribute-value">identity-graphs</span>"></span><span class="html-tag"><strong></span>identity graphs<span class="html-tag"></strong></span><span class="html-tag"></h3></span></td>
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<td class="line-number" value="878"></td>
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<td class="line-number" value="879"></td>
<td class="line-content"><span class="html-tag"><div <span class="html-attribute-name">data-valign</span>="<span class="html-attribute-value">middle</span>"></span></td>
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<td class="line-number" value="880"></td>
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</tr>
<tr>
<td class="line-number" value="881"></td>
<td class="line-content"><span class="html-tag"></div></span></td>
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<td class="line-number" value="882"></td>
<td class="line-content"><span class="html-tag"></div></span></td>
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<td class="line-number" value="883"></td>
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<td class="line-number" value="884"></td>
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<td class="line-number" value="885"></td>
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<tr>
<td class="line-number" value="886"></td>
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<td class="line-number" value="887"></td>
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<td class="line-number" value="888"></td>
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<tr>
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<td class="line-number" value="890"></td>
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<td class="line-number" value="891"></td>
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<tr>
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<tr>
<td class="line-number" value="895"></td>
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<tr>
<td class="line-number" value="897"></td>
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<td class="line-number" value="898"></td>
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<td class="line-number" value="899"></td>
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<td class="line-number" value="900"></td>
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<tr>
<td class="line-number" value="902"></td>
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<tr>
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<td class="line-number" value="906"></td>
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<td class="line-number" value="907"></td>
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<tr>
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<tr>
<td class="line-number" value="911"></td>
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<td class="line-number" value="912"></td>
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<tr>
<td class="line-number" value="913"></td>
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<tr>
<td class="line-number" value="914"></td>
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<td class="line-number" value="915"></td>
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<td class="line-number" value="917"></td>
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<tr>
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<tr>
<td class="line-number" value="919"></td>
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<tr>
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<tr>
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<tr>
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<tr>
<td class="line-number" value="927"></td>
<td class="line-content"><span class="html-tag"><div <span class="html-attribute-name">data-valign</span>="<span class="html-attribute-value">middle</span>"></span></td>
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<td class="line-number" value="928"></td>
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<tr>
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<tr>
<td class="line-number" value="930"></td>
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<tr>
<td class="line-number" value="931"></td>
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<td class="line-number" value="932"></td>
<td class="line-content"><span class="html-tag"><div <span class="html-attribute-name">data-valign</span>="<span class="html-attribute-value">middle</span>"></span></td>
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<tr>
<td class="line-number" value="933"></td>
<td class="line-content"><span class="html-tag"><h3 <span class="html-attribute-name">id</span>="<span class="html-attribute-value">hipaa</span>"></span><span class="html-tag"><strong></span>HIPAA<span class="html-tag"></strong></span><span class="html-tag"></h3></span></td>
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<tr>
<td class="line-number" value="934"></td>
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<td class="line-number" value="935"></td>
<td class="line-content"><span class="html-tag"><div <span class="html-attribute-name">data-valign</span>="<span class="html-attribute-value">middle</span>"></span></td>
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<tr>
<td class="line-number" value="937"></td>
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<tr>
<td class="line-number" value="938"></td>
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<td class="line-number" value="939"></td>
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<td class="line-number" value="940"></td>
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<td class="line-number" value="942"></td>
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<tr>
<td class="line-number" value="943"></td>
<td class="line-content"><span class="html-tag"><div <span class="html-attribute-name">data-valign</span>="<span class="html-attribute-value">middle</span>"></span></td>
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<td class="line-number" value="945"></td>
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<tr>
<td class="line-number" value="946"></td>
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<td class="line-number" value="947"></td>
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<td class="line-number" value="948"></td>
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<td class="line-number" value="949"></td>
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<tr>
<td class="line-number" value="951"></td>
<td class="line-content"><span class="html-tag"><div <span class="html-attribute-name">data-valign</span>="<span class="html-attribute-value">middle</span>"></span></td>
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<tr>
<td class="line-number" value="954"></td>
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<td class="line-number" value="955"></td>
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<td class="line-number" value="956"></td>
<td class="line-content"><span class="html-tag"><div <span class="html-attribute-name">data-valign</span>="<span class="html-attribute-value">middle</span>"></span></td>
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<tr>
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<td class="line-content"><span class="html-tag"><h3 <span class="html-attribute-name">id</span>="<span class="html-attribute-value">powerful-ai-services</span>"></span><span class="html-tag"><strong></span>powerful AI services<span class="html-tag"></strong></span><span class="html-tag"></h3></span></td>
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<tr>
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<td class="line-content"><span class="html-tag"><div <span class="html-attribute-name">data-valign</span>="<span class="html-attribute-value">middle</span>"></span></td>
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<tr>
<td class="line-number" value="960"></td>
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<tr>
<td class="line-number" value="961"></td>
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<td class="line-number" value="962"></td>
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<tr>
<td class="line-number" value="963"></td>
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<tr>
<td class="line-number" value="964"></td>
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<tr>
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<td class="line-number" value="967"></td>
<td class="line-content"><span class="html-tag"><div <span class="html-attribute-name">data-valign</span>="<span class="html-attribute-value">middle</span>"></span></td>
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<td class="line-number" value="968"></td>
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<tr>
<td class="line-number" value="969"></td>
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<tr>
<td class="line-number" value="970"></td>
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<td class="line-number" value="971"></td>
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<td class="line-number" value="973"></td>
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<td class="line-number" value="975"></td>
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<td class="line-number" value="976"></td>
<td class="line-content"><span class="html-tag"><h3 <span class="html-attribute-name">id</span>="<span class="html-attribute-value">connect-your-channels-and-applications-to-a-low-latency-api-first-extensible-platform-2</span>"></span><span class="html-tag"><strong></span>Connect your channels and applications to a low latency, API-first, extensible platform.<span class="html-tag"></strong></span><span class="html-tag"></h3></span></td>
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<td class="line-content"><span class="html-tag"></div></span></td>
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<td class="line-number" value="978"></td>
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<td class="line-content"><span class="html-tag"><div></span></td>
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<td class="line-number" value="980"></td>
<td class="line-content"><span class="html-tag"><div <span class="html-attribute-name">data-valign</span>="<span class="html-attribute-value">middle</span>"></span></td>
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<td class="line-number" value="981"></td>
<td class="line-content"><span class="html-tag"><h3 <span class="html-attribute-name">id</span>="<span class="html-attribute-value">explore-apis</span>"></span><span class="html-tag"><strong></span>Explore APIs<span class="html-tag"></strong></span><span class="html-tag"></h3></span></td>
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<tr>
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<td class="line-number" value="983"></td>
<td class="line-content"><span class="html-tag"><div <span class="html-attribute-name">data-valign</span>="<span class="html-attribute-value">middle</span>"></span></td>
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<td class="line-number" value="984"></td>
<td class="line-content"><span class="html-tag"><h3 <span class="html-attribute-name">id</span>="<span class="html-attribute-value">explore-apis-1</span>"></span><span class="html-tag"><strong></span>Explore APIs<span class="html-tag"></strong></span><span class="html-tag"></h3></span></td>
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<tr>
<td class="line-number" value="985"></td>
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<td class="line-number" value="989"></td>
<td class="line-content"><span class="html-tag"><h3 <span class="html-attribute-name">id</span>="<span class="html-attribute-value">integrations</span>"></span><span class="html-tag"><strong></span>INTEGRATIONS<span class="html-tag"></strong></span><span class="html-tag"></h3></span></td>
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<td class="line-number" value="992"></td>
<td class="line-content"><span class="html-tag"><h3 <span class="html-attribute-name">id</span>="<span class="html-attribute-value">integrations-1</span>"></span><span class="html-tag"><strong></span>INTEGRATIONS<span class="html-tag"></strong></span><span class="html-tag"></h3></span></td>
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<tr>
<td class="line-number" value="993"></td>
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<tr>
<td class="line-number" value="994"></td>
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</tr>
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<td class="line-number" value="995"></td>
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<td class="line-number" value="996"></td>
<td class="line-content"><span class="html-tag"><div <span class="html-attribute-name">data-valign</span>="<span class="html-attribute-value">middle</span>"></span></td>
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<td class="line-content"><span class="html-tag"><h3 <span class="html-attribute-name">id</span>="<span class="html-attribute-value">expand-the-value-of-your-existing-tech</span>"></span><span class="html-tag"><strong></span>Expand the value of your existing tech.<span class="html-tag"></strong></span><span class="html-tag"></h3></span></td>
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<td class="line-number" value="1000"></td>
<td class="line-content"><span class="html-tag"><h3 <span class="html-attribute-name">id</span>="<span class="html-attribute-value">expand-the-value-of-your-existing-tech-1</span>"></span><span class="html-tag"><strong></span>Expand the value of your existing tech.<span class="html-tag"></strong></span><span class="html-tag"></h3></span></td>
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<td class="line-number" value="1001"></td>
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<tr>
<td class="line-number" value="1003"></td>
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<td class="line-number" value="1004"></td>
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<td class="line-number" value="1005"></td>
<td class="line-content"><span class="html-tag"><h3 <span class="html-attribute-name">id</span>="<span class="html-attribute-value">learn-more-about-data-integration</span>"></span><span class="html-tag"><strong></span>Learn more about data integration<span class="html-tag"></strong></span><span class="html-tag"></h3></span></td>
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</tr>
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<td class="line-number" value="1007"></td>
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<td class="line-content"><span class="html-tag"><h3 <span class="html-attribute-name">id</span>="<span class="html-attribute-value">learn-more-about-data-integration-1</span>"></span><span class="html-tag"><strong></span>Learn more about data integration<span class="html-tag"></strong></span><span class="html-tag"></h3></span></td>
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</tr>
<tr>
<td class="line-number" value="1010"></td>
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<td class="line-number" value="1011"></td>
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<td class="line-number" value="1012"></td>
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<td class="line-number" value="1013"></td>
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<tr>
<td class="line-number" value="1014"></td>
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<tr>
<td class="line-number" value="1015"></td>
<td class="line-content"><span class="html-tag"><div <span class="html-attribute-name">data-valign</span>="<span class="html-attribute-value">middle</span>"></span></td>
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<td class="line-number" value="1016"></td>
<td class="line-content"><span class="html-tag"><h3 <span class="html-attribute-name">id</span>="<span class="html-attribute-value">the-benefits-of-experience-platform-2</span>"></span><span class="html-tag"><strong></span>The benefits of Experience Platform.<span class="html-tag"></strong></span><span class="html-tag"></h3></span></td>
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<tr>
<td class="line-number" value="1017"></td>
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<tr>
<td class="line-number" value="1018"></td>
<td class="line-content"><span class="html-tag"></div></span></td>
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<tr>
<td class="line-number" value="1019"></td>
<td class="line-content"><span class="html-tag"><div></span></td>
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<td class="line-number" value="1020"></td>
<td class="line-content"><span class="html-tag"><div <span class="html-attribute-name">data-valign</span>="<span class="html-attribute-value">middle</span>"></span></td>
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<tr>
<td class="line-number" value="1021"></td>
<td class="line-content"><span class="html-tag"><h3 <span class="html-attribute-name">id</span>="<span class="html-attribute-value">decrease-time-to-value-1</span>"></span><span class="html-tag"><strong></span>Decrease time to value.<span class="html-tag"></strong></span><span class="html-tag"></h3></span></td>
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<tr>
<td class="line-number" value="1022"></td>
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<tr>
<td class="line-number" value="1023"></td>
<td class="line-content"><span class="html-tag"><div <span class="html-attribute-name">data-valign</span>="<span class="html-attribute-value">middle</span>"></span></td>
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<tr>
<td class="line-number" value="1024"></td>
<td class="line-content"><span class="html-tag"><h3 <span class="html-attribute-name">id</span>="<span class="html-attribute-value">decrease-time-to-value-2</span>"></span><span class="html-tag"><strong></span>Decrease time to value.<span class="html-tag"></strong></span><span class="html-tag"></h3></span></td>
</tr>
<tr>
<td class="line-number" value="1025"></td>
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<tr>
<td class="line-number" value="1026"></td>
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<td class="line-number" value="1027"></td>
<td class="line-content"><span class="html-tag"><div></span></td>
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<td class="line-number" value="1028"></td>
<td class="line-content"><span class="html-tag"><div <span class="html-attribute-name">data-valign</span>="<span class="html-attribute-value">middle</span>"></span></td>
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<tr>
<td class="line-number" value="1029"></td>
<td class="line-content"><span class="html-tag"><h3 <span class="html-attribute-name">id</span>="<span class="html-attribute-value">actionable-customer-profile-1</span>"></span><span class="html-tag"><strong></span>Actionable customer profile.<span class="html-tag"></strong></span><span class="html-tag"></h3></span></td>
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<tr>
<td class="line-number" value="1030"></td>
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<tr>
<td class="line-number" value="1031"></td>
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<td class="line-number" value="1032"></td>
<td class="line-content"><span class="html-tag"><h3 <span class="html-attribute-name">id</span>="<span class="html-attribute-value">actionable-customer-profile-2</span>"></span><span class="html-tag"><strong></span>Actionable customer profile.<span class="html-tag"></strong></span><span class="html-tag"></h3></span></td>
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<tr>
<td class="line-number" value="1033"></td>
<td class="line-content"><span class="html-tag"></div></span></td>
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<tr>
<td class="line-number" value="1034"></td>
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<tr>
<td class="line-number" value="1035"></td>
<td class="line-content"><span class="html-tag"><div></span></td>
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<tr>
<td class="line-number" value="1036"></td>
<td class="line-content"><span class="html-tag"><div <span class="html-attribute-name">data-valign</span>="<span class="html-attribute-value">middle</span>"></span></td>
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<tr>
<td class="line-number" value="1037"></td>
<td class="line-content"><span class="html-tag"><h3 <span class="html-attribute-name">id</span>="<span class="html-attribute-value">limitless-evolution-1</span>"></span><span class="html-tag"><strong></span>Limitless evolution.<span class="html-tag"></strong></span><span class="html-tag"></h3></span></td>
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<tr>
<td class="line-number" value="1038"></td>
<td class="line-content"><span class="html-tag"></div></span></td>
</tr>
<tr>
<td class="line-number" value="1039"></td>
<td class="line-content"><span class="html-tag"><div <span class="html-attribute-name">data-valign</span>="<span class="html-attribute-value">middle</span>"></span></td>
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<tr>
<td class="line-number" value="1040"></td>
<td class="line-content"><span class="html-tag"><h3 <span class="html-attribute-name">id</span>="<span class="html-attribute-value">limitless-evolution-2</span>"></span><span class="html-tag"><strong></span>Limitless evolution.<span class="html-tag"></strong></span><span class="html-tag"></h3></span></td>
</tr>
<tr>
<td class="line-number" value="1041"></td>
<td class="line-content"><span class="html-tag"></div></span></td>
</tr>
<tr>
<td class="line-number" value="1042"></td>
<td class="line-content"><span class="html-tag"></div></span></td>
</tr>
<tr>
<td class="line-number" value="1043"></td>
<td class="line-content"><span class="html-tag"><div></span></td>
</tr>
<tr>
<td class="line-number" value="1044"></td>
<td class="line-content"><span class="html-tag"><div <span class="html-attribute-name">data-valign</span>="<span class="html-attribute-value">middle</span>"></span></td>
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<tr>
<td class="line-number" value="1045"></td>
<td class="line-content"><span class="html-tag"><h3 <span class="html-attribute-name">id</span>="<span class="html-attribute-value">related-content-1</span>"></span><span class="html-tag"><strong></span>Related content<span class="html-tag"></strong></span><span class="html-tag"></h3></span></td>
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<tr>
<td class="line-number" value="1046"></td>
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</tr>
<tr>
<td class="line-number" value="1047"></td>
<td class="line-content"><span class="html-tag"><div <span class="html-attribute-name">data-valign</span>="<span class="html-attribute-value">middle</span>"></span></td>
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<tr>
<td class="line-number" value="1048"></td>
<td class="line-content"><span class="html-tag"><h3 <span class="html-attribute-name">id</span>="<span class="html-attribute-value">related-content-2</span>"></span><span class="html-tag"><strong></span>Related content<span class="html-tag"></strong></span><span class="html-tag"></h3></span></td>
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<tr>
<td class="line-number" value="1049"></td>
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</tr>
<tr>
<td class="line-number" value="1050"></td>
<td class="line-content"><span class="html-tag"></div></span></td>
</tr>
<tr>
<td class="line-number" value="1051"></td>
<td class="line-content"><span class="html-tag"><div></span></td>
</tr>
<tr>
<td class="line-number" value="1052"></td>
<td class="line-content"><span class="html-tag"><div <span class="html-attribute-name">data-valign</span>="<span class="html-attribute-value">middle</span>"></span></td>
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<tr>
<td class="line-number" value="1053"></td>
<td class="line-content"><span class="html-tag"><h3 <span class="html-attribute-name">id</span>="<span class="html-attribute-value">questions-we-have-answers-1</span>"></span><span class="html-tag"><strong></span>Questions? We have answers.<span class="html-tag"></strong></span><span class="html-tag"></h3></span></td>
</tr>
<tr>
<td class="line-number" value="1054"></td>
<td class="line-content"><span class="html-tag"></div></span></td>
</tr>
<tr>
<td class="line-number" value="1055"></td>
<td class="line-content"><span class="html-tag"><div <span class="html-attribute-name">data-valign</span>="<span class="html-attribute-value">middle</span>"></span></td>
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<tr>
<td class="line-number" value="1056"></td>
<td class="line-content"><span class="html-tag"><h3 <span class="html-attribute-name">id</span>="<span class="html-attribute-value">questions-we-have-answers-2</span>"></span><span class="html-tag"><strong></span>Questions? We have answers.<span class="html-tag"></strong></span><span class="html-tag"></h3></span></td>
</tr>
<tr>
<td class="line-number" value="1057"></td>
<td class="line-content"><span class="html-tag"></div></span></td>
</tr>
<tr>
<td class="line-number" value="1058"></td>
<td class="line-content"><span class="html-tag"></div></span></td>
</tr>
<tr>
<td class="line-number" value="1059"></td>
<td class="line-content"><span class="html-tag"><div></span></td>
</tr>
<tr>
<td class="line-number" value="1060"></td>
<td class="line-content"><span class="html-tag"><div <span class="html-attribute-name">data-valign</span>="<span class="html-attribute-value">middle</span>"></span></td>
</tr>
<tr>
<td class="line-number" value="1061"></td>
<td class="line-content"><span class="html-tag"><h3 <span class="html-attribute-name">id</span>="<span class="html-attribute-value">what-is-adobe-experience-platform-1</span>"></span><span class="html-tag"><strong></span>What is Adobe Experience platform?<span class="html-tag"></strong></span><span class="html-tag"></h3></span></td>
</tr>
<tr>
<td class="line-number" value="1062"></td>
<td class="line-content"><span class="html-tag"></div></span></td>
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<tr>
<td class="line-number" value="1063"></td>
<td class="line-content"><span class="html-tag"><div <span class="html-attribute-name">data-valign</span>="<span class="html-attribute-value">middle</span>"></span></td>
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<tr>
<td class="line-number" value="1064"></td>
<td class="line-content"><span class="html-tag"><h3 <span class="html-attribute-name">id</span>="<span class="html-attribute-value">what-is-adobe-experience-platform-2</span>"></span><span class="html-tag"><strong></span>What is Adobe Experience platform?<span class="html-tag"></strong></span><span class="html-tag"></h3></span></td>
</tr>
<tr>
<td class="line-number" value="1065"></td>
<td class="line-content"><span class="html-tag"></div></span></td>
</tr>
<tr>
<td class="line-number" value="1066"></td>
<td class="line-content"><span class="html-tag"></div></span></td>
</tr>
<tr>
<td class="line-number" value="1067"></td>
<td class="line-content"><span class="html-tag"><div></span></td>
</tr>
<tr>
<td class="line-number" value="1068"></td>
<td class="line-content"><span class="html-tag"><div <span class="html-attribute-name">data-valign</span>="<span class="html-attribute-value">middle</span>"></span></td>
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<tr>
<td class="line-number" value="1069"></td>
<td class="line-content"><span class="html-tag"><h3 <span class="html-attribute-name">id</span>="<span class="html-attribute-value">is-adobe-experience-platform-the-same-as-adobe-experience-cloud-1</span>"></span><span class="html-tag"><strong></span>Is Adobe Experience Platform the same as Adobe Experience Cloud?<span class="html-tag"></strong></span><span class="html-tag"></h3></span></td>
</tr>
<tr>
<td class="line-number" value="1070"></td>
<td class="line-content"><span class="html-tag"></div></span></td>
</tr>
<tr>
<td class="line-number" value="1071"></td>
<td class="line-content"><span class="html-tag"><div <span class="html-attribute-name">data-valign</span>="<span class="html-attribute-value">middle</span>"></span></td>
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<td class="line-number" value="1072"></td>
<td class="line-content"><span class="html-tag"><h3 <span class="html-attribute-name">id</span>="<span class="html-attribute-value">is-adobe-experience-platform-the-same-as-adobe-experience-cloud-2</span>"></span><span class="html-tag"><strong></span>Is Adobe Experience Platform the same as Adobe Experience Cloud?<span class="html-tag"></strong></span><span class="html-tag"></h3></span></td>
</tr>
<tr>
<td class="line-number" value="1073"></td>
<td class="line-content"><span class="html-tag"></div></span></td>
</tr>
<tr>
<td class="line-number" value="1074"></td>
<td class="line-content"><span class="html-tag"></div></span></td>
</tr>
<tr>
<td class="line-number" value="1075"></td>
<td class="line-content"><span class="html-tag"><div></span></td>
</tr>
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<td class="line-number" value="1076"></td>
<td class="line-content"><span class="html-tag"><div <span class="html-attribute-name">data-valign</span>="<span class="html-attribute-value">middle</span>"></span></td>
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<td class="line-number" value="1077"></td>
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<td class="line-number" value="1078"></td>
<td class="line-content"><span class="html-tag"></div></span></td>
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<td class="line-number" value="1079"></td>
<td class="line-content"><span class="html-tag"><div <span class="html-attribute-name">data-valign</span>="<span class="html-attribute-value">middle</span>"></span></td>
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<td class="line-number" value="1080"></td>
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<td class="line-number" value="1088"></td>
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